Advertising Coordinator - Philadelphia
Live! Casino & Hotel Maryland · Philadelphia, PA · 1 wk ago
SalesFull-time
About the Role
The Advertising Coordinator is responsible for the overall coordination and on-property execution of advertising signage, collateral, and brand consistency across all marketing materials to promote Live! Casino & Hotel Philadelphia in consumer-facing tactics and mediums.
Responsibilities
- Prepare proper documentation to open creative advertising job requests with in-house graphic designer and advertising agencies.
- Maintain and track design timelines, proofs, and approvals per department approval process.
- Ensure agencies and designers have all necessary information and assets to start projects.
- Review and ensure brand guidelines, grammar, spelling, syntax, and accuracy to project requests are met when proofs are available prior to distribution to stakeholders.
- Assist with copywriting for promotional and advertising initiatives as directed.
- Coordinate signage and collateral deliveries.
- Set up print and digital signage on property, billboard postings, and various advertising/media submissions.
- Assist in coordinating content creation for print pieces, digital signage, and social media.
- Maintain a signage map for all print and digital items.
- Communicate with external vendors on upcoming project requests and delivery timelines.
- Ensure the accuracy of all marketing and promotional campaigns, including proper copy, branding, and disclaimer usage.
- Maintain and update website content regularly to ensure relevant and updated information for users.
- Assist in invoicing and setting up vendor information.
- Attend work events and functions as assigned.
- Perform all other job-related duties as assigned.
Requirements
- High School Diploma or GED; Bachelor’s Degree in Communications, Marketing, Advertising, or Business-related field preferred.
- Previous experience in advertising or marketing is a plus.
- Previous experience in casino/gaming or hospitality industry is preferred.
- Knowledge of creative programs like Adobe Creative Cloud is a plus.
- Knowledge of HTML/CSS, content, email, search, social, and mobile programming.
- Excellent organizational skills and ability to solve complex problems.
- Ability to perform assigned duties under pressure and in an interruptive environment.
- Ability to obtain a Gaming License as required by the State Gaming Agency.
- Accuracy in completing assigned duties in a timely manner.
- Proficiency in Microsoft Office programs (Word, PowerPoint, Excel) and modern office equipment.
- Flexibility with work schedule, including weekends and holidays.
Physical Requirements
- Ability to stand and walk for extensive periods of time and move up and down steps daily.
- Ability to lift 20-30 pounds.
- Must be able to work in an environment with alcohol, cigarette and cigar smoke, bright lights, and loud noises.
- Must be able to work in an environment where smoking is allowed.
Work Environment
Live! Casino & Hotel Philadelphia is a 24/7 high-energy casino with over 300,000 sq. ft of gaming and entertainment space and approximately 2,000 employees.