Account Executive, The Spot - South Florida 39

About the role

Bring your passion for sales, media, and sports to one of the most exciting markets in the country. As an Account Executive with The Spot – South Florida 39, you’ll help local businesses unlock growth through powerful, customized advertising strategies across broadcast and digital platforms. This role offers a unique opportunity to pair innovative marketing solutions with the high-energy reach of Florida Panthers hockey, connecting brands to one of the NHL’s most engaged and loyal fan bases.

Responsibilities

• Sell advertising solutions to local and regional businesses and advertising agencies.
• Apply the Scripps Sales Process (SSP) to analyze current and prospective customer needs and apply customized advertising solutions that provide return on their investment.
• Facilitate the customer’s ability to take advantage of the full array of digital marketing options available.
• Independently prospect, secure appointments, perform needs analysis, develop customized solutions, present and close sales to develop and maintain new business from traditional and non-traditional advertisers.
• Negotiate program ratings and advertising rates with advertising agencies in order to maximize revenue as well as develop custom solutions for new advertisers.
• Serve as a trusted advisor with new and existing clients, provide best-in-class customer service, grow accounts, and gain additional business from referrals.
• Perform client services, including but not limited to media avail negotiations, presentation preparation delivery and execution, copy writing, credit applications and collection of revenue due.
• Effectively and proactively manage a sales funnel by way of Customer Relationship Management (CRM) systems, monitoring and achieving key performance indicators and expected activity levels.
• Contribute to the creative development of campaigns though client communication and needs analysis, storyboard and concept creation, and assistance in production aspects.
• Build and maintain strong client relationships, which may include entertaining prospective and existing clients.
• Perform routine administrative functions of a media salesperson including make-good resolution, continuous update of CRM system with activity, account information and pending revenue, and communication with sales leadership regarding the status of accounts.
• Perform other duties as assigned.

Requirements

• BS/BA in related discipline preferred or equivalent years of experience.
• Generally 2+ years of proven sales success preferred.
• Experience in strategic account management, broadcast ratings and digital execution preferred.
• Valid driver's license, good driving record, and ability to provide proof of insurance with the company required.

Qualifications

• Highly self-motivated and goal focused.
• Highly creative and innovative thinker.
• Strong influencing, selling and upselling skills.
• Effective teamwork and collaboration skills.
• Very strong analysis and data interpretation - able to translate needs and research data into sound marketing proposals.
• Exceptional verbal and written communication skills.
• Outstanding presentation abilities (in person/virtual, small/large groups, all levels).
• Strong time management and organizational skills.
• Proficient with Microsoft Office (Word, Excel and PowerPoint).
• Working knowledge of Google Office (Sheets, Docs, Slides) and virtual conferencing platforms (E.g. Skype, WebEx, Zoom or MS Teams etc.).

Skills

• Microsoft Office (Word, Excel and PowerPoint).
• Google Office (Sheets, Docs, Slides).
• Virtual conferencing platforms (Skype, WebEx, Zoom or MS Teams etc.).

Benefits

• Uncapped sales commission.
• Monthly allowance for mileage and cell phone.
• Extensive Scripps Sales Process training.
• A career path to grow your professional experiences.
• Full medical, dental and vision benefits, as well as certain other health and wellness benefits.
• Retirement savings plan with company match.
• Other key company benefits include disability accident insurance, life insurance, ID protection, pet discount program, and employee assistance program.

Pay

TBD

Schedule

TBD