Account Director, Experiential Marketing & Brand Integration

About the role

Sunshine Sachs Morgan & Lylis is seeking a strategic and experienced Experiential Marketing leader to join our brand integration team. This role is pivotal in developing creative event and activation concepts for our diverse range of clients, and pitching, managing and executing these ideas through to flawless on-site execution.

Responsibilities

• Creative Strategy & Big-Idea Activation Concept Development: Architect high-impact experiential concepts, sponsorship activations, and event strategies for both new business pitches and existing clients.
• Strategic Collaboration: collaborate with team members on visual storytelling, spatial design, and experiential deck builds to ensure pitch-ready concepts.
• Integration: Collaborate with PR and Talent teams to build earned-media hooks, "talkability," and organic photo moments into all physical and experiential designs, ensuring talent-friendly interactions.
• Operational Excellence: Deliver fully vetted concepts complete with accurate pricing and timelines, enabling rapid movement from concept to execution.
• Event Operations & Management: End-to-end execution of major tentpole events, including film festivals, award season activations, and high-profile client summits.
• Logistical Oversight: Act as the primary operational engine on the ground—managing run of show, vendor logistics, venue operations, and guest flow.
• Vendor Ecosystem & Procurement: Strategic sourcing, vetting, negotiating, and managing relationships with a broad network of production houses, fabricators, venues, catering services, and local fixers.
• Agency Resource Development: Further build and maintain a centralized, agency-wide preferred vendor database, including master service agreements and negotiated rates, to streamline operational efficiency across all teams.

Requirements

• Experience: 8–10+ years of agency-side experience in experiential marketing, event production, and account leadership.
• Proven Track Record: Demonstrated success in managing multi-client festival footprints, large-scale consumer activations and high level private events.
• Financial & Technical Acumen: Proven ability to manage budgets of $500k+, negotiate complex vendor contracts, and develop sophisticated spatial and activation strategies.
• Leadership & Coordination: Exceptional ability to manage internal account teams, foster seamless cross-departmental and client collaboration.
• Network: A strong existing network of production companies and trusted event related vendors as well as brand contacts.
• Bonus: Experience in sponsorship sales, strategic partnerships and co-marketing integrations is highly preferred.

Qualifications

• Curiosity: A strong desire to learn and grow with the company and the brand integration team. Ability to lead and teach others through your unique expertise, while being open to and excited about learning other aspects of our business.

Skills

• Strong conceptual and creative skills.
• Excellent project management and organizational abilities.
• Ability to work independently and as part of a team.
• Strong communication and interpersonal skills.
• Experience with budgeting and financial management.
• Knowledge of event planning and coordination.
• Understanding of branding and brand integration.

Benefits

• $90,000 - $110,000 a year
• Benefits x Perks: Medical, dental, and vision plans, 401(k) with matching, annual merit-based bonuses, PTO, fertility, FSA for medical, childcare, and commuter expenses.
• Additional Perks: Flexible work schedule, Work from Anywhere program, Summer Fridays, Wellness Days, and a 4-week sabbatical or trip to celebrate select anniversaries.
• Community: Celebrations, networking opportunities, and community volunteering.
• Diversity, Equity, Inclusion, and Ability: Equal opportunity employer, committed to diversity, equity, inclusion, and ability.

Pay

• $90,000 - $110,000 a year

Schedule

• Flexible work schedule