Account Coordinator, Paid Search

About the role

As an Account Coordinator, Paid Search, you will be an expert in production work at DEPT® and will support your account teams by executing production tasks quickly, with high quality, and error-free. Our Account Coordinators are analytical, detail-oriented, and they understand the “Why” when it comes to activation strategy, budgeting, bidding, and testing methodology. As an Account Coordinator, you will have a good understanding of Paid Search and proficiency in Excel/Sheets. You will own activation strategy, campaign management, and communication of specific portions of client accounts. Our Account Coordinators are capable communicators and vital members of our large account teams at DEPT®!

Responsibilities

• Developing a strong proficiency in core paid media channel execution within Google ADs, SA360 etc.
• Determining the best methodology for a campaign build: overall theme, keywords, audiences, parameters, settings, ads, etc. to best hit client goals.
• Making sure campaigns are monitored daily to look for performance fluctuations and trends.
• Creating client-facing performance write-ups for the Account Manager’s review.
• Crafting clear and compelling internal and external communications.
• Understanding different bidding methodologies (smart bidding vs manual) and the strategy behind the bid adjustments as well as owning the implementation from standard bids to other modifiers as needed.
• Understanding key concepts around audience strategy (remarketing, audience targeting/layering, persona development).
• Working collaboratively and cross-functionally across internal channels to manage project deliverables and ensure client satisfaction.

Requirements

• A minimum of 6 months’ paid search experience (Google Ads or Bing Ads) and be comfortable with topics such as budgeting, bidding, and testing methodology
• Proven prior work experience in a production-oriented or similar role
• Strong analytical and reporting skills and be proficient in Excel; you already know vlookup, pivot tables, concatenating, text to columns, and love working with numbers

Qualifications

• While DEPT® is a remote-first company, this role requires candidates to be located in either the Mountain or Pacific time zones.

Skills

• A Google Ads certification
• You are an energetic and creative search marketing enthusiast; eager to roll up your sleeves and be hands on, learn, and grow in the search engine marketing space
• Strong written and verbal communication skills
• You are entrepreneurial spirited and a self-starter; able to work both independently and in a team environment
• A desire to stay current with the latest marketing trends

Benefits

• Healthcare, Dental, and Vision coverage
• 401K plan, plus matching
• PTO
• Paid Company Holidays
• Parental Leave

Pay

The anticipated salary range for this position is listed below. Salary is based on a range of factors that include relevant experience, expertise, physical location, and organizational impact. This is based on a 40-hour workweek and leveling.

• US Remote Range: $50,000 - $60,000 USD

Schedule

We are a remote-first company, but this role requires candidates to be located in either the Mountain or Pacific time zones.