Account Coordinator, Brand Marketing

About the role

M Booth is seeking an Account Coordinator to join our growing Brand Marketing team. This entry-level role focuses on food, fitness and CPG brands, supporting integrated communications campaigns that include earned media storytelling, influencer programming, and bold creative platforms.

Responsibilities

• Media Relations:
  • Build media lists using Cision and Muckrack
  • Help craft pitches and monitor client, competitor and industry coverage
  • Conduct in-depth media research and manual audits; synthesize and recap findings
  • Conduct media outreach and secure coverage
  • Begin to form relationships with key media contacts
• Influencer Programming:
  • Build influencer rosters
  • Support content review process
  • Collect and report back-end creator metrics
  • Pitch influencers on earned coverage
• Project Management:
  • Schedule internal/client calls and set agendas; share comprehensive recaps
  • Organize client folders and databases on a regular basis
  • Oversee brand samples and track inventory (if applicable)
  • Coordinate deliveries to media and influencers
  • Coordinate team/client meeting details (check-in, meals, etc.)
  • Support client events and mailers
• Measurement & Merchandising:
  • Manage media coverage reports and tracking documents
  • Provide ongoing monitoring for client and competitor coverage
  • Own ongoing client reports (e.g., weekly, monthly, quarterly, yearly, etc.) and trackers, keeping them updated and accurate
  • Support programmatic reports (e.g., event recap, mailer recap, influencer campaign recap, etc.)

Qualifications

• Bachelor’s degree or equivalent
• 0–1 years of experience (internships included)
• Strong writing and verbal communication skills
• Team player demonstrating a positive and flexible attitude
• Proactive, vocal and curious mindset
• Ability to work independently and collaboratively in a team environment
• Ability to multitask and meet deadlines in a fast-paced environment
• Strong attention to detail
• On the pulse of pop culture, trends, entertainment, and news

Benefits

• A bold workplace that’s alive with courage, ideas, respect and humanity
• Professional growth and development programs to help advance your career
• Comprehensive health care and wellness plans for your entire family
• A 401(k) Savings Plan and Flexible Spending Accounts
• Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
• Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits

Pay

$45,000–$48,000

Schedule

Hybrid: in-office 2 days per week (NYC or commutable surrounding distance).