21GRAMS -EVP, Brand Strategy

Real Chemistry · Lambertville, NJ · 1 mo ago

RemoteRemoteBusiness Development$300k–$330k/yrFull-time

Job Summary

Real Chemistry is looking for an EVP, Brand Strategy to join our growing team! 21GRAMS, part of Real Chemistry, is a full-service healthcare advertising agency built on the belief that healthcare should feel more human. We combine bold creativity, strategic rigor, and deep scientific understanding to create work that changes behavior, improves outcomes, and makes a meaningful impact on people's lives. Our culture is grounded in collaboration, curiosity, and a shared commitment to doing exceptional work. We believe in being good to each other while pushing ourselves to deliver ideas that move audiences, brands, and healthcare forward.

About the Role

This is a hybrid role, based in any of our US offices—including New York City, Boston, Chicago, Carmel, Lambertville, or San Francisco—or remotely within the US, depending on team and business needs.

Responsibilities

Lead the development of brand positioning, messaging, and creative briefs that effectively communicate brand story
Collaborate closely with cross-functional teams including Account Management, Creative, and Project Management teams to develop integrated omnichannel campaigns that deliver measurable results
Stay abreast of industry trends, emerging technologies, and best practices in omnichannel marketing, and incorporate relevant insights into strategy development
Develop and implementing comprehensive strategies that effectively reach target audiences, drive brand awareness, and ultimately, contribute to the success of our clients' campaigns
Design and facilitate workshops. Lead Tactical and Brand planning
Conduct market research, consumer insights, and competitive analysis to identify trends, opportunities, and challenges in the marketplace
Drive innovation in brand strategy and marketing approaches to stay ahead of industry trends and maintain a competitive edge
Establish key performance indicators (KPIs) and metrics to measure the effectiveness of brand initiatives and campaigns, and use insights to inform future strategies
Provide strategic guidance and mentorship to team members, fostering a culture of collaboration, creativity, and continuous learning

Requirements

Bachelor’s Degree in Business Administration, Marketing, or related field
10+ years of experience in Brand Strategy or related roles within an advertising agency, with a proven track record of developing and implementing successful brand strategies
Strong leadership skills with the ability to inspire and motivate cross-functional teams
Excellent analytical and problem-solving abilities, with a data-driven approach to decision-making
Exceptional communication and presentation skills, with the ability to articulate complex ideas and strategies in a clear and compelling manner
Demonstrated ability to thrive in a fast-paced, dynamic environment, managing multiple projects and priorities simultaneously

Qualifications

Energetic and proactive, with a solutions-oriented attitude and a desire to leverage data to inform decisions and drive outcomes
Adaptable and resilient, comfortable adjusting scope, responsibilities, and priorities in a fast-paced, evolving environment
Proactive, driven, and resourceful, with strong prioritization skills, intellectual curiosity, and a desire to champion practical, responsible AI adoption that drives meaningful business impact

Skills

Strategic thinking and execution
Collaborative leadership
Data analysis and interpretation
Effective communication and presentation
Innovation and technology adoption

Benefits

Real Chemistry offers a comprehensive benefits package and a variety of programs designed to support our employees' well-being, growth, and success. This includes offices in our key markets with free snacks to keep you running all day long, generous holiday and paid time off, options for private medical, dental, and vision plans, and support in saving for the future. Other perks include mental wellness coaching and support and access to more than 13,000 online classes with LinkedIn Learning.

Pay

The anticipated salary range for this position is $300,000 - $330,000. Consistent with applicable law, compensation will be determined based on job-related, non-discriminatory factors including but not limited to experience, skills, qualifications, geographic location, and internal parity.