21GRAMS -EVP, Brand Strategy

Job Summary

Real Chemistry is looking for an EVP, Brand Strategy to join our growing team!

About the role

21GRAMS, part of Real Chemistry, is a full-service healthcare advertising agency built on the belief that healthcare should feel more human. We combine bold creativity, strategic rigor, and deep scientific understanding to create work that changes behavior, improves outcomes, and makes a meaningful impact on people's lives. Our culture is grounded in collaboration, curiosity, and a shared commitment to doing exceptional work. We believe in being good to each other while pushing ourselves to deliver ideas that move audiences, brands, and healthcare forward.

Responsibilities

• Lead the development of brand positioning, messaging, and creative briefs that effectively communicate brand story
• Collaborate closely with cross-functional teams including Account Management, Creative, and Project Management teams to develop integrated omnichannel campaigns that deliver measurable results
• Stay abreast of industry trends, emerging technologies, and best practices in omnichannel marketing, and incorporate relevant insights into strategy development
• Develop and implement comprehensive strategies that effectively reach target audiences, drive brand awareness, and ultimately, contribute to the success of our clients' campaigns
• Design and facilitate workshops. Lead Tactical and Brand planning
• Conduct market research, consumer insights, and competitive analysis to identify trends, opportunities, and challenges in the marketplace
• Drive innovation in brand strategy and marketing approaches to stay ahead of industry trends and maintain a competitive edge
• Establish key performance indicators (KPIs) and metrics to measure the effectiveness of brand initiatives and campaigns, and use insights to inform future strategies
• Provide strategic guidance and mentorship to team members, fostering a culture of collaboration, creativity, and continuous learning

Requirements

• Bachelor’s Degree in Business Administration, Marketing, or related field
• 10+ years of experience in Brand Strategy or related roles within an advertising agency, with a proven track record of developing and implementing successful brand strategies
• Strong leadership skills with the ability to inspire and motivate cross-functional teams
• Excellent analytical and problem-solving abilities, with a data-driven approach to decision-making
• Exceptional communication and presentation skills, with the ability to articulate complex ideas and strategies in a clear and compelling manner
• Demonstrated ability to thrive in a fast-paced, dynamic environment, managing multiple projects and priorities simultaneously

Qualifications

• Energetic and proactive, with a desire to innovate and leverage data to drive outcomes
• Adaptable and resilient, comfortable adjusting to changing environments and priorities
• Proactive, driven, and resourceful, with strong prioritization skills and intellectual curiosity
• Passionate about healthcare and the transformative potential of AI

Skills

• Strategic thinking and execution
• Collaboration and teamwork
• Data analysis and interpretation
• Market research and consumer insights
• Brand storytelling and messaging
• Integrated campaign development
• Innovation and technology adoption

Benefits

Real Chemistry offers a comprehensive benefits package and a variety of programs designed to support our employees' well-being, growth, and success. This includes:

• Base salary ranging from $300,000 to $330,000
• Comprehensive benefits package
• Flexible work arrangements, including remote work options
• Office locations in key markets with free snacks and support for medical, dental, and vision plans
• Mental wellness coaching and access to online classes
• Annual bonuses and profit-sharing

Pay

The anticipated salary range for this position is listed above. Consistent with applicable law, compensation will be determined based on job-related, non-discriminatory factors including but not limited to experience, skills, qualifications, geographic location, and internal parity.

Schedule

This is a hybrid role, based in any of our US offices—including New York City, Boston, Chicago, Carmel, Lambertville, or San Francisco—or remotely within the US, depending on team and business needs.

Benefits

Real Chemistry offers a comprehensive benefit program and perks, tailored to your region. This includes:

• Free snacks to keep you running all day long
• Generous holiday and paid time off
• Options for private medical, dental, and vision plans
• Support in saving for the future
• Mental wellness coaching and support
• Access to more than 13,000 online classes with LinkedIn Learning

Equal Opportunity Employer

We are an Equal Opportunity employer. We continually strive to build and sustain an inclusive and equitable work environment where our employees feel empowered to leverage all they bring from their personal lived experience and professional expertise, to make our team the best in the industry. We encourage motivated and qualified applicants to apply without regard to race, color, religion, sex (including pregnancy), sexual orientation, gender identity/expression, ethnic or national origin, age, physical or mental disability, genetic information, marital information, or any other characteristic protected by federal, state, or local employment discrimination laws where Real Chemistry operates.