VP, Revenue Growth Management

About the role

The Vice President of Revenue Growth Management (RGM) is the enterprise leader of Nutrabolt’s pricing, promotion, trade investment, and profitability strategy across beverage and active nutrition products. This role works in close partnership with Commercial Finance department to ensure strategic alignment. The VP RGM is responsible for ensuring end-to-end margin integrity across all channels, distributors, retailers, and product lines. The VP RGM leads long-range RGM strategy, governs national pricing architecture, oversees enterprise trade investment, and drives cross-functional alignment with Sales, Marketing, Finance, Supply Chain, and the Executive Leadership Team (ELT).

Responsibilities

• Define and own the enterprise RGM strategy and multi-year roadmap across pricing, promotion, pack architecture, and trade investment.
• Ensure full alignment of RGM strategy with corporate growth ambitions, P&L delivery, and innovation priorities.
• Establish and govern the end-to-end pricing architecture (FOB, frontline, everyday retail, and promotional pricing) to maximize revenue and margin.
• Translate strategy into scalable, enterprise frameworks enabling disciplined execution across DSD, Retail Sales, and Distributor Network.
• Drive enterprise activation of pricing, promotion, and trade investment in close partnership with Sales and Commercial Finance leadership.
• Lead top-to-top strategic engagements with key distributors and national retail customers to shape joint value creation agendas.
• Own trade investment governance, ensuring rigorous ROI discipline, resource allocation, and continuous optimization of spend.
• Anticipate and proactively manage business risk through scenario planning across pricing, competitive dynamics, cost changes, and consumer behavior.
• Build and scale best-in-class RGM capabilities, including TPM/TPO (XTEL), advanced analytics, and standardized playbooks for rapid response.
• Own enterprise profitability performance, including SKU-level economics, post-promotion ROI, and margin accretive innovation pricing.
• Serve as a key advisor to executive leadership, delivering clear forward-looking insights on pricing, profitability, and growth while building and developing a high-performing RGM organization.

Requirements

• Bachelor’s degree in business, marketing, sales, finance or other related fields
• 10+ years of progressive experience in Revenue Growth Management, Pricing Strategy, Trade Management, Commercial Strategy, or related CPG functions
• Deep expertise in pricing architecture, trade investment strategy, promotional optimization, and P&L ownership
• Proven leadership of cross-functional teams and executive-level decision-making
• Experience leading TPM/TPO systems (XTEL preferred) and advanced analytics environments
• Exceptional communication skills, with the ability to partner at all levels including ELT and major customers
• Strong financial acumen, strategic thinking, and ability to simplify complex decisions
• Demonstrated ability to build high-performing teams and develop future leaders