VP, Omnichannel

About the role

This leader will own the strategic direction for omnichannel marketing, shaping how healthcare and pharmaceutical audiences are engaged across channels. The role will partner closely with cross-functional stakeholders to build a cohesive customer journey, drive adoption of new ways of working, and strengthen data-informed decision-making. This position is well suited for an executive who can connect marketing strategy, operational change, and customer experience in a highly regulated environment.

Responsibilities

• Define and execute the omnichannel vision and roadmap
• Lead change management initiatives and employee adoption
• Direct omnichannel media strategies and customer engagement
• Develop end-to-end customer journey frameworks
• Champion data-driven decision making across the organization

Qualifications

• 12–15+ years in omnichannel marketing or related fields
• 7+ years leading cross-functional teams
• Deep expertise in healthcare and pharmaceutical marketing
• Familiarity with marketing technology such as Salesforce and Adobe Experience Cloud
• Strong understanding of data privacy regulations across global markets

Pay

$170,000 – $200,000 annually

Benefits

• 401(k) plan with employer match
• Life insurance and disability coverage
• Medical, dental, and vision plans
• Flexible working arrangements including remote work
• 20 vacation days plus a personal well-being day
• Enhanced maternity, paternity, and family leave policies

Location: Remote – US-based candidates only; no visa sponsorship available