VP of Revenue

About the Role

We are seeking a strategic, operational, and results-oriented VP of Revenue to build a more predictable, scalable commercial engine across sales, account growth, marketing, and revenue operations. This role is ideal for a hands-on builder/operator who can bring structure, discipline, accountability, and clarity to a fast-growing B2B organization scaling through both organic growth and acquisitions. This leader will bridge traditional relationship-driven selling with a modern, data-driven, marketing-enabled approach to revenue growth.

Responsibilities

• Own and drive the overall revenue strategy across new business, existing accounts, account management, sales support, and marketing.
• Build a stronger sales management operating rhythm, including weekly and monthly pipeline reviews, forecast discipline, stage accountability, and performance management.
• Increase penetration of existing enterprise accounts through structured account planning, renewal strategy, expansion, and cross-sell efforts.
• Lead the acquisition and growth of mid-market and enterprise accounts, particularly in complex, program-based, fulfillment, uniform, managed merchandise, or custom sourcing environments.
• Strengthen sales and marketing alignment to create a more dependable pipeline generation, qualification, conversion, and accountability process.
• Improve pricing discipline, margin management, and commercial decision-making in partnership with operations, finance, and supply chain.
• Develop sales leaders and representatives through coaching, accountability, clearer expectations, and stronger performance management.
• Implement disciplined use of CRM, ERP, reporting tools, and revenue operations processes to improve visibility, trust, and forecasting accuracy.
• Partner cross-functionally with operations, technology, finance, marketing, and enablement to improve handoffs, client experience, and execution from lead to quote to fulfillment.
• Help prepare the revenue organization to absorb and integrate acquired teams, books of business, and revenue opportunities.

First 12–18 Month Priorities

• Build more believable revenue targets and improve forecast accuracy.
• Establish stronger pipeline discipline, stage definitions, and operating cadence.
• Create clearer ownership around new business growth and existing account expansion.
• Improve marketing’s connection to measurable revenue outcomes.
• Strengthen pricing, margin, rep productivity, coaching, and accountability.
• Build the structure needed to scale cleanly through continued growth and acquisitions.

Requirements

• Proven success leading and scaling B2B revenue growth in complex, enterprise, or program-based selling environments.
• Strong track record across both new business development and existing account growth.
• Deep sales management experience with strong forecasting, pipeline, CRM/ERP, and revenue operations discipline.
• Experience aligning sales and marketing to create measurable pipeline and repeatable growth outcomes.
• Ability to lead hybrid or remote sales organizations through both managers and direct reports.
• Experience with pricing, margin, commercial strategy, or multi-step service/fulfillment environments.
• Experience leading through change, turnaround, acquisition integration, or rapid growth is highly preferred.
• Industry experience in branded merchandise, uniforms, fulfillment, managed merchandise programs, or adjacent categories is a plus, but not required.
• Bachelor’s degree preferred.

Core Competencies

• Strategic and operational balance
• Systems thinking
• Commercial judgment
• Forecast and pipeline discipline
• Leadership through change
• Coaching and talent development
• Cross-functional collaboration
• Clarity, accountability, and follow-through

Measures of Success

Success in this role will be measured by improved forecast accuracy, stronger pipeline credibility, more predictable booked sales performance, increased enterprise and program-based wins, stronger penetration of existing accounts, improved rep productivity, better marketing-to-pipeline effectiveness, stronger pricing and margin discipline, and smooth integration of acquired revenue teams.

Location & Compensation

Ridgeland, MS is preferred, and relocation assistance is available. Remote candidates may be considered with bi-weekly in-office presence required. Compensation includes a competitive executive package with base, variable, and bonus components, with details discussed during the process.