VP of Marketing - Workforce Solutions

Job Description

The Vice President of Marketing leads the marketing strategy and execution for Unitek Learning’s Workforce Solutions division. This executive role is responsible for building and scaling a modern, data-informed, and AI-enabled marketing organization that supports employee demand generation within hospital partner systems, as well as brand awareness, demand creation, and sales marketing for hospital executives purchasing Unitek’s workforce education solutions.

Operating as a senior divisional leader, the Vice President of Marketing independently leads the marketing function, sets strategic direction, and builds durable systems that scale with the business. This role requires strong executive judgment, external-facing credibility, and the ability to influence complex internal and partner stakeholders while leading through growth and change.

Qualifications

• Bachelor’s degree required. Master’s degree preferred.
• Ten or more years of progressive marketing leadership experience, including demonstrated success driving growth through marketing initiatives.
• Proven ability to build, lead, and scale high-performing teams through periods of growth, change, and complexity.
• Strong data, analytics, and performance orientation, with experience using insights to guide strategy and investment decisions.
• Executive presence with the ability to influence senior internal leaders, external partners, and executive-level stakeholders.
• Ability to operate independently, make sound decisions in ambiguous environments, and lead with accountability.
• Experience in healthcare, workforce development, education, or adjacent industries preferred.
• Experience with co-branded or partner-led marketing models and enterprise B2B or field marketing environments preferred.
• Demonstrated use of AI, automation, and modern marketing technologies to improve efficiency and scale.
• Experience operating within multi-brand or matrixed organizations preferred.

Pay Range

The annual pay range for this position is $129,000.00 (minimum), $152,000.00 (midpoint), and $175,000.00 (maximum).*

*Typical hiring range is between the minimum and midpoint of the above pay range. Actual starting base pay may vary based on factors such as education, experience, skills, location and budget.

Additional Information

• We Offer:
• - Medical, Dental and Vision starting the 1st of the month following 30 days of employment
• - 2 Weeks’ starting Vacation per year. Increasing based on years of service with company
• - 10 paid Holidays and 1 Floating Holiday
• - 401K with a Company Match
• - Company Paid Life Insurance at 1x’s your annual salary
• - Leadership development and training for career advancement
• - Tuition assistance and Forgiveness for you and your family up to 100% depending on program