VP, Creative Strategy

Location: New York, NY – US based candidates only, no visa sponsorship available.

About the role

This role will drive performance marketing initiatives focused on efficient acquisition, testing, and measurable revenue contribution. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a Business Services environment.

Responsibilities

• Own and lead new business pitches ensuring creative excellence
• Define strategic approaches and guide teams toward winning solutions
• Create a compelling narrative for every pitch from insight to execution
• Present and sell strategic recommendations to diverse audiences
• Develop new offerings and strategic capabilities with senior leadership
• Evolve strategy development using new methodologies and tools
• Design participatory campaigns that engage audiences and creators

Qualifications

• 12+ years of experience in creative, social, and content strategy, with 5+ years in leadership roles
• Proven track record in developing and winning high-value new business pitches
• Direct experience with creator marketing campaigns in the creator economy
• Strong understanding of brand, product, and performance marketing interactions
• Exceptional presentation and storytelling skills, capable of influencing C-suite audiences
• Ability to build the strategic foundation for winning creative ideas
• Experience developing frameworks that create lasting business impact

Benefits

• Flexible benefits and collaborative work environments
• Medical, Dental, and Vision coverage
• 25 days of PTO plus sick days and winter break
• Professional development stipend
• Up to 16 weeks of paid parental leave
• Volunteer days and identity theft protection
• Company-paid life and disability insurance
• Home office allowance for new joiners

Pay

$200,000 – $225,000 annually