VP, Business Development - Activation

The Vice President, Business Development – Activation at DoubleVerify (DV) will lead and execute strategic partnerships with Demand Side Platforms (DSPs) to grow DV’s activation solutions. Key responsibilities include:

• Develop trusted, value-added relationships with key counterparts across DV’s DSP partnership base.
• Create and execute business development strategy and roadmap to assess current coverage and distribution of DV targeting solutions and drive incremental revenue streams.
• Audit and optimize internal processes related to the management of DSP integrations, including pricing, billing, and product updates.
• Identify and secure partnerships with key stakeholders across the ecosystem, including platforms, publishers, and vendors.
• Identify and develop new revenue-generating opportunities, building the business case and advocating with senior leadership.
• Adjust workload priorities to manage dynamic business needs, collaborating with DV Product and Commercial leadership.
• Represent DV’s value propositions, best practices, and viewpoints with industry associations, events, and speaking opportunities.

About the role

The VP, Business Development – Activation will play a critical role in developing relationships with leading and emerging DSPs, ensuring DV’s targeting solutions are integrated effectively. They will work closely with DV’s Product Management and Solutions Engineering teams to deliver best-in-class targeting solutions and integrations.

Responsibilities

• Develop trusted, value-added relationships with key counterparts across DV’s DSP partnership base.
• Create and execute business development strategy and roadmap aimed to assess current coverage and distribution of DV targeting solutions and drive incremental revenue streams for the company.
• Audit and optimize internal process related to the management of DSP integrations, including pricing, billing, and product updates.
• Identify and secure partnerships with key stakeholders across the ecosystem, including platforms, publishers, and vendors.
• Identify and develop new revenue-generating opportunities, building the business case and advocating with senior leadership.
• Adjust workload priorities to manage dynamic needs of the business, including ongoing collaboration with DV Product and Commercial leadership.
• Represent DV’s value propositions, best practices, and viewpoints with industry associations, events, and amplify through industry speaking opportunities.

Requirements

Over 10 years of demonstrated excellence in business development or partnership roles.

Demonstrated ability to establish trusted relationships, navigate a large partner organization, and drive strategic deals to a close under a tight timeline.

Profound understanding of advertising technology, with specific preference for knowledge of verification, media mix modeling, and outcome measurement solutions.

Proven track record of identifying, securing, and managing revenue-generating partnerships.

Exceptional communication, presentation, and negotiation skills.

Experience, familiarity, and comfort partnering with product teams to jointly drive efforts forward.

Strategic mindset with the capacity to translate market insights into actionable strategies.

Bachelor’s Degree from an accredited institution (MBA preferred).

The successful candidate’s starting salary will be determined based on a number of non-discriminating factors, including qualifications for the role, level, skills, experience, location, and balancing internal equity relative to peers at DV. The estimated salary range for this role based on the qualifications set forth in the job description is between $200,000- $290,000. This role will also be eligible for bonus/commission (as applicable), equity, and benefits.