Jobs · Marketing · California

Vice President, Product Marketing

Ladders · San Francisco, CA · 4 wk ago
On-siteMarketing$250k–$300k/yrFull-time

About the role

For our client, we are seeking a Vice President, Product Marketing to join the team of a leader in the Enterprise Technology space. This senior leader will shape the go-to-market story for a portfolio of AI-driven software solutions, ensuring the market clearly understands the value they deliver. The role will partner closely with Product, Sales, and other GTM teams to translate technical innovation into compelling positioning that supports growth. It will also guide launch strategy, messaging, and industry-specific value propositions in a fast-moving B2B environment.

Location: San Francisco, CA - US based candidates only, no visa sponsorship available

Responsibilities

  • Develop a deep understanding of the company's products and underlying technology
  • Champion customer value by translating product benefits into measurable outcomes
  • Craft clear, differentiated messaging and positioning for the company's offerings
  • Lead product launches that enhance customer engagement and drive growth
  • Leverage AI tools to enhance knowledge sharing among GTM teams
  • Tailor value propositions for specific industries and buyer personas
  • Shape the company's external narrative and build relationships to influence market perception

Qualifications

  • 15+ years of experience in Product Marketing, preferably in B2B SaaS, with proven results in differentiation and business impact
  • Experience positioning AI products in rapidly evolving markets
  • Technical fluency with the ability to deeply understand product technology
  • High proficiency in AI tools for PMM workflow management
  • Experience leading large PMM teams within organizations with $500M+ ARR
  • Strong strategic thinker with exceptional execution capabilities
  • Customer-first mindset and a passion for impactful storytelling

Benefits

  • Diverse medical, dental, and vision plans for employees and families
  • Wellbeing fund offering flexible wellness support
  • Mental health benefits including covered therapy and coaching
  • 401(k) program for future financial investment
  • Education and learning stipend for personal development
  • Flexible vacation policy for work-life balance
  • Paid parental leave to support family needs
  • Quarterly company-wide recharge days
  • Work from home stipend for remote work support

Pay

Compensation: $250,000 – $300,000 annually

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