Vice President of Product Marketing
About the Company
Air is the leader in Enterprise Readiness. Our mission is to establish readiness as a real-time condition that is continuously achieved. Today, a dangerous Readiness Gap exists between what the front line needs and what is delivered. Our AI-native platform, Air Enterprise Readiness, aligns development, production, delivery, and sustainment into one coordinated execution system for government agencies and industrial suppliers. By revealing true capacity, exposing real constraints, coordinating resources, and executing at the speed of operational demands, the front line gets what it needs to succeed.
About the Role
We are seeking a visionary Vice President of Product Marketing to define and execute the go-to-market (GTM) strategy for Air Enterprise Readiness platform and AI-enabled applications. This leader will be responsible for market positioning, messaging, sales enablement, and driving product adoption within the national security community and branches of the military. This role is a full-time position located out of our office in Arlington, VA and may require up to 15% travel.
U.S. Citizenship is required.
Responsibilities
- Define and articulate the company's product narratives, value propositions, and market positioning to internal and external audiences.
- Lead and execute GTM strategies for new product launches, feature releases, and market expansion.
- Develop comprehensive sales enablement materials, including competitive analysis, battle cards, and presentations for the Air's sales team.
- Serve as the expert on the Defense Acquisition market, customer segments, and competitor landscape to inform product roadmap and marketing campaigns.
Qualifications
- 15+ years of progressive experience in Product Marketing, with at least 3 years in a leadership role (Director/VP) at a B2B enterprise software or SaaS company.
- Bachelor's degree in Marketing, Business, or a related field; MBA is preferred.
- Proven knowledge of the U.S. Department of War (DoW) or Federal procurement process and defense technology market.
- Demonstrated ability to drive and manage complex GTM initiatives and lead cross-functional teams.
Desired Skills
- Current possession of a U.S. security clearance, or the ability to obtain one with our sponsorship.
- Experience in or exposure to the nuances of a startup or other entrepreneurial environment.
- Experience marketing AI/ML-enabled analytics platforms or complex data solutions.