Vice President of Marketing, US

Location: New York, NY – US-based candidates only, no visa sponsorship available.

About the role

Shape brand and customer engagement initiatives that strengthen market presence and business impact. Collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. Directly influence customer engagement, conversion performance, and revenue growth within a consumer-facing environment.

Responsibilities

• Define and deliver a 3-year growth strategy for US products
• Lead annual and commercial planning with P&L responsibility
• Maximize sales, profitability, and competitiveness of products
• Develop business plans and product differentiation
• Partner with sales teams to execute go-to-market plans
• Drive brand awareness through creative and media strategies
• Oversee market and competitor analysis to optimize campaigns
• Build and lead a high-performing marketing team

Qualifications

• 15+ years of high-tech marketing experience with major consumer brands
• Experience leading teams of 20+
• Demonstrated success in building brand presence
• Deep expertise in consumer goods and technology sectors
• Strong analytical skills with market data
• Experience in cross-functional partnerships, especially with sales
• Passionate about innovation and entrepreneurial growth

Pay

$325,000 – $365,000 annually

Benefits

• 401K with up to a 6% match
• Company-paid life insurance and AD&D
• Flexible Savings Account (FSA) and Health Savings Account (HSA)
• Competitive paid time off benefits including separate holiday, sick, and vacation time
• Child Care Leave Program
• Wellness Program
• Multi-level healthcare coverage options