Vice President, Marketing (Biopharma)
Fresenius Kabi USA · Lake Zurich, IL · 2 wk ago
HybridMarketing$265k–$310k/yrFull-time
Responsibilities
- Develop and tactically execute marketing Fresenius Kabi’s biopharma products in the United States to maximize sales, prescription volume, and market share.
- Recruit, develop, and cultivate marketing team to successfully launch assets in oncology and immunology portfolio.
- Collaborate with Market Access department to establish a strategically aligned pricing, payor, distribution and hub strategy.
- Partner with Biopharma sales field team to develop contracting strategies, performance, market access, and provide input into key strategic decisions.
- Collaborate with Medical Affairs to develop data/analytics in support of biopharma market access and coordinate meetings/messaging to physicians and advocacy organizations.
- Develop marketing strategies to deliver profitability and timely product introduction.
- Responsible for promotion, pricing and distribution strategies and tactics for biopharma products; work closely with other commercial functions to execute.
- Develop go-to-market strategies, customer experience, market insights, brand positioning, and promotional planning.
- Drive customer loyalty and ensures commercial teams have messaging and tools to promote Fresenius Kabi biopharma products across multiple stakeholder groups.
- Support budgeting and forecasting process.
- Work closely with the Biopharma Business Unit and Global Operations to support biopharma portfolio expansion.
Requirements
- Bachelor’s degree required (MBA strongly preferred).
- 15+ years of experience in the pharmaceutical industry required.
- 10+ years of management experience required.
- 7+ years of experience in marketing, sales, market research (financial, statistical analysis, and/or quantitative a plus).
- Strong and effective presentation and communication skills, both verbal and written.
- Must be a strong leader with advanced knowledge of the payers, providers, clinics, and health care organizations.
- Must have advanced skills in Microsoft Office applications including Word, Excel and PowerPoint.
- Able to develop and lead highly productive teams with a focus on individual accountability.
Qualifications
Ability to travel both domestically and internationally.
Skills
None specified
Benefits
Includes medical, dental and vision coverage, as well as life insurance, disability, 401K with company contribution, and wellness program.
Pay
Salary Range: $265,000 - $310,000 per year
Schedule
This position requires working onsite 3 days per week at our U.S. headquarters in Lake Zurich, IL.