Vice President, Institutional Advancement, Communications and Marketing

About the role

The College Prince George’s Community College (PGCC) is the region’s premier center for dynamic teaching and learning, strategic partnerships, and community engagement that advances knowledge, economic equity, and lifelong personal development. PGCC provides high-quality, transformative learning experiences that enrich lives and empower students to earn credentials leading to personal development, professional advancement, and economic prosperity.

Responsibilities

• Provides executive leadership for Institutional Advancement, Communications, and Marketing, ensuring alignment with the College’s mission, vision, and priorities.
• Develops and champions a comprehensive institutional advancement vision that strengthens philanthropic support, community engagement, constituent relationships, and the College’s long-term sustainability.
• Leads the development and implementation of a comprehensive advancement strategy that supports the College’s mission, enhances institutional visibility, and expands philanthropic investment.
• Cultivates, solicits, and stewards relationships with donors, alumni, community leaders, corporations, foundations, and other key stakeholders to increase philanthropic support for the College.
• Serves as a principal advisor to the President and executive leadership team on institutional advancement, communications, marketing, public affairs, external relations, and partnership development.
• Develops and strengthens workforce, philanthropic, community, and industry partnerships that advance economic development, innovation, student success, and institutional sustainability.
• Oversees advancement operations, including donor engagement, prospect development, stewardship, advancement reporting, campaign management, and constituent relationship management systems.
• Led initiatives that strengthen alumni engagement, volunteer leadership, donor recognition, and community involvement in support of the College.
• Maintains awareness of trends and emerging opportunities in philanthropy, higher education, workforce development, communications, and marketing to position the College for growth and enhanced community impact.
• Establishes measurable goals and performance metrics for advancement, communications, marketing, and partnership initiatives and regularly evaluates outcomes to ensure effectiveness and continuous improvement.
• Allocates resources to support communications, marketing, and institutional advancement initiatives, ensuring effective implementation, measurable outcomes, and alignment with institutional goals.

Requirements

• Master’s degree in a related field required
• Minimum of ten (10) years of full-time experience in the professional area of higher education
• At least five (5) years of experience supervising personnel and administering programs directly related to the professional area
• Doctorate degree preferred

Qualifications

• Proven experience in high-stakes leadership, including crisis management, organizational resilience, and mission-driven innovation
• Comprehensive knowledge of higher education institutional advancement, including fundraising principles, donor cultivation, stewardship, and campaign management
• Knowledge of communications, marketing, branding, and public relations strategies within complex institutions
• Ability to develop and execute long-term institutional advancement strategies aligned with organizational goals
• Ability to manage budgets, allocate resources, and oversee operational effectiveness across multiple departments
• Knowledge of strategic enrollment marketing and reputation management in higher education
• Excellent organizational and communication skills, with the ability to distill complex information and convey it with clarity and strategic intent
• Outstanding interpersonal skills with demonstrated ability to engage and influence diverse constituencies in a complex, multi-stakeholder environment
• Inspirational leadership and supervisory abilities that cultivate innovation, accountability, and continuous improvement
• Strong analytical skills to interpret data, assess trends, and translate insights into actionable strategies
• Demonstrated capacity to author high-impact reports, presentations, speeches, and institutional communications that reflect the College’s mission and aspirations
• Proven ability to represent the College with credibility, integrity, and diplomacy in internal and external engagements
• Excellent critical thinking, judgment, and decision-making skills in alignment with institutional standards and mission imperatives
• Demonstrates discretion, confidentiality, and trustworthiness in support of executive-level decision-making

Skills

• Proven experience in high-stakes leadership, including crisis management, organizational resilience, and mission-driven innovation
• Comprehensive knowledge of higher education institutional advancement, including fundraising principles, donor cultivation, stewardship, and campaign management
• Knowledge of communications, marketing, branding, and public relations strategies within complex institutions
• Ability to develop and execute long-term institutional advancement strategies aligned with organizational goals
• Ability to manage budgets, allocate resources, and oversee operational effectiveness across multiple departments
• Knowledge of strategic enrollment marketing and reputation management in higher education
• Excellent organizational and communication skills, with the ability to distill complex information and convey it with clarity and strategic intent
• Outstanding interpersonal skills with demonstrated ability to engage and influence diverse constituencies in a complex, multi-stakeholder environment
• Inspirational leadership and supervisory abilities that cultivate innovation, accountability, and continuous improvement
• Strong analytical skills to interpret data, assess trends, and translate insights into actionable strategies
• Demonstrated capacity to author high-impact reports, presentations, speeches, and institutional communications that reflect the College’s mission and aspirations
• Proven ability to represent the College with credibility, integrity, and diplomacy in internal and external engagements
• Excellent critical thinking, judgment, and decision-making skills in alignment with institutional standards and mission imperatives
• Demonstrates discretion, confidentiality, and trustworthiness in support of executive-level decision-making

Benefits

In addition to a competitive salary, PGCC offers a comprehensive benefits package.

Pay

The targeted salary range for this role is $160-180k and will be commensurate with experience.

Schedule

Full Time