Vice President, Americas Field Marketing
Ladders · Santa Clara, CA · 2 wk ago
On-siteMarketing$278k–$348k/yrFull-time
Location: Santa Clara, CA – US based candidates only, no visa sponsorship available.
About the role
This role will shape brand and customer engagement initiatives that strengthen market presence and business impact. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a technology-driven environment.
Responsibilities
- Lead the Americas Field Marketing vision and strategy aligned with global objectives
- Serve as senior advisor to sales leadership, enhancing alignment between marketing and sales
- Influence executive decisions with data-driven insights and market trends
- Develop annual business plans, aligning marketing resources with sales priorities
- Own the strategy for generating and accelerating pipeline across varied sectors
- Drive multi-channel marketing programs utilizing executive engagement and ABM tactics
- Lead the field events strategy to enhance customer experience and brand presence
Qualifications
- Bachelor's degree in marketing, business, communications, or related field
- 15+ years of progressive B2B marketing experience
- 8+ years leading field marketing or demand generation teams
- Proven ability to partner with enterprise sales for revenue generation
- Experience managing large marketing budgets and investments
- Strong background in Field Marketing, ABM, and Customer Marketing
Benefits
- Comprehensive health and wellness benefits
- Generous vacation, paid holidays, and refresh days
- 401(k) retirement plan with company contributions
- Life and disability insurance coverages
- Opportunities for bonus compensation and equity grants
Pay
$278,400 – $348,000 annually