Vice President, Ad Sales - Cleveland or Columbus based

About the role

Spectrum Reach is the advertising sales business of Charter Communications, providing personalized solutions for local, regional, and national clients. Operating in 45 states and 133 markets, Spectrum Reach creates scalable advertising and marketing services, driven by privacy‑compliant data insights and award‑winning creative services. We help businesses of all sizes reach anyone, anywhere, on any screen‑efficiently and affordably. This VP Ad Sales role is based in either Cleveland or Columbus and requires travel throughout Ohio and Michigan.

Responsibilities

• Responsible for meeting or exceeding Revenue goals set forth for the local line of business.
• Drive revenue growth with a strategic focus on accelerating streaming revenue as a key contributor to overall performance.
• Provide hands‑on, day‑to‑day sales leadership — including regular market visits, pipeline reviews, revenue projections, and field ride‑along with Directors of Sales, LSMs and Account Executives — to drive consistent execution against revenue goals.
• Identify, develop and cultivate new business opportunities/new channels for Business Development and revenue generation.
• Serves as a key member of the sales leadership team and as a trusted business advisor and partner to Regional Vice President of Sales.
• Partner with the Regional Vice President to lead the development of annual revenue budgets, forecasts and long‑range projections.
• Collaborate with other VPs to provide strategic leadership and insights to assess, develop and implement long‑term and short‑term sales strategies and plans that impact Spectrum Reach’s ability to achieve revenue targets.
• Provide effective and inspiring leadership. Team includes Directors of Sales, Local Sales Managers, and Account Executive.
• Responsibilities include interviewing/hiring, training,