UX/UI Product Designer

The Digital Stronghold is a collective of distinctive, high-performance consumer brands including Taylor Stitch, The Tie Bar, Boston Scally, Pedal Mafia, and Glade Optics. Together, our brands span menswear, lifestyle, performance apparel, and accessories, with a shared focus on thoughtful design, strong communities, and exceptional customer experiences.

About the role

We’re hiring a UX/UI Designer to help shape the digital experience across our portfolio of Shopify-powered DTC eCommerce brands. This is an opportunity for a designer who loves the intersection of design, technology, brand, and commerce — someone who can create beautiful experiences while understanding what makes customers discover, engage, convert, and come back.

Responsibilities

• Lead UX/UI design across our Shopify DTC eCommerce experiences, from homepage and navigation through PLP, PDP, cart, checkout, and account.
• Turn customer research, analytics, behavioral insights, and business objectives into experiences that improve usability, engagement, and conversion.
• Partner closely with Product, Engineering, Marketing, and Merchandising to take ideas from discovery through design, development, and launch.
• Help evolve design systems and maintain a high bar for consistency and quality across multiple brands.
• Champion conversion-focused design and continuous optimization, using testing, research, analytics, and experimentation to identify opportunities.
• Ensure designs are thoughtfully translated into the final product through strong collaboration with developers and QA.

Requirements

• 5+ years of UX/UI, Product Design, or Digital Experience Design experience.
• Proven experience designing for DTC eCommerce businesses.
• Hands-on experience designing within the Shopify ecosystem; Shopify Plus experience is strongly preferred.
• A strong understanding of eCommerce UX, conversion optimization, merchandising, and the customer journey.
• Experience designing responsive, mobile-first experiences across complex eCommerce journeys.
• Strong proficiency in Figma, including high-fidelity design, prototyping, components, and design systems.
• Experience using analytics, heatmaps, usability testing, and customer research to inform design decisions.
• The ability to work effectively with engineers and understand the practical realities of implementing designs within Shopify.
• Strong communication skills and the ability to explain design decisions to both creative and business stakeholders.

Skills

Bonus points:

• Experience in fashion, menswear, apparel, lifestyle, accessories, or other design-led consumer brands is a major plus.
• Designers who understand that a premium digital experience needs to capture a brand's personality while still delivering measurable commercial results.

Benefits

You won't be designing for just one website. You'll have the opportunity to influence the digital experiences of a portfolio of distinctive consumer brands, sharing ideas, learnings, and best practices across the group while respecting what makes each brand unique. The Digital Stronghold describes its model as a collaborative environment where shared services and centers of excellence help its brands accelerate growth while retaining their individual identities. This is a role for someone who wants to make an impact, not just move pixels.

Location & Work Authorization

This is a U.S.-based remote position. Candidates must be physically based in the United States and legally authorized to work in the U.S. Periodic travel may be required for team collaboration, brand events, or other business needs.