Used Car Buyer - Momentum BMW MINI

Duties and Responsibilities

• Interfaces with current used vehicle owners from multiple resources with the purpose of purchasing their vehicle.
• Approaches, greets and interfaces with dealership customers to appraise and offer to purchase their current vehicles.
• Utilize Sonic Automotive automated inventory management system.
• Understand market trends and changes to trends in geographic market.
• Provide guidance and support to dealership Sales Associates as it relates to purchasing used vehicles.
• Appraise used vehicles.
• Attend Trade walks daily.
• Exhibits high level of commitment to guest satisfaction.
• Knows and understands the federal, state and local laws which govern retail automotive sales.
• Established personal income goals that are consistent with dealership standards of productivity, and devises a strategy to meet those goals.
• Attends product and sales training courses as requested by General Manager or Sales Managers.
• Keeps abreast of new products, features, accessories, etc. and their benefits to guests.
• Knows and understands equity and values, and is able to explain depreciation to the guest.
• Introduces guest to sales department personnel to sell them a new vehicle after purchase of their existing vehicle.
• Maintains an owner follow-up system that encourages repeat and referral business and contributes to guest satisfaction.
• Maintains a prospect development system of current used vehicle prospects and schedules appointments to appraise and purchase used vehicles.
• Attends sales meetings.
• Maintains a safe work environment.
• Maintains a professional appearance.

Qualifications

• College Degree preferred but not required; High school diploma or the equivalent required.
• High level of customer service is required.
• Ability to read and comprehend instructions and information.
• Professional personal appearance.
• Excellent communication skills.
• Ability to meet company’s production and quality standards.
• Outstanding Computer skills required.
• Previous dealership, selling or marketing experience preferred.