Jobs · New Jersey

US Zone - Brand Head, Allegra

Opella · Morristown, NJ · 1 mo ago
Hybrid$220k–$300k/yrFull-time
We need to output HTML fragment with sections: About the role? Actually the posting includes "About The Job", "Main Responsibilities", "About You", maybe "Benefits", "Pay", "Schedule". We have salary range given: $220,000 - $300,000. So we can include Pay section with that range. Benefits: mention "Employees may be eligible to participate in Company employee benefit programs." That's vague but it's a statement about benefits. Should we include Benefits section? The rule: include a section ONLY when posting has real, specific content for it — never emit heading followed by filler/placeholder text like "commensurate with experience", "not specified", "N/A", "varies", "TBD". Benefits statement: "Employees may be eligible to participate in Company employee benefit programs." That's somewhat generic but it's actual content about benefits. It's not placeholder like "varies". It's a statement. So we can include Benefits section with that sentence. Schedule: not mentioned. So omit Schedule. We need headings: use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). The posting has "About The Job", "Main Responsibilities", "About You". We can map: About The Job -> About the role (or About the job). Use heading "About the role". Main Responsibilities -> Responsibilities. About You -> Requirements or Qualifications? Could be "Qualifications". We'll use "Qualifications". Also we have Pay and Benefits. We must not repeat job title as heading. Job title is "Brand Head, Allegra". Not include. We must not put Job ID/requisition numbers as headings. We need to preserve all substantive information; do not invent or summarize away detail. So we need to include all bullet points etc. The posting includes paragraphs; we need to convert lists to
  • . Identify any list-like content. Let's parse the posting: Location: Morristown, NJ (metadata). Could be a short p. "You’ve built experience, now use it where bold ideas meet real impact. At Opella, we’re challenging how self-care works for millions of people and we need leaders and experts ready to shape what’s next. As a Brand Head for Allegra, this a VP-level leadership role, you’ll bring your skill, your curiosity and your drive to make health simpler, smarter and more human." That's prose. "About The Job Pivotal in shaping and executing our brand strategy, ensuring alignment with our global vision while addressing local market needs. Lead initiatives that advance our brands and strengthen our reputation worldwide.Mentor and uplift emerging talent while pushing your own growth and influence.Put purpose into practice — embedding sustainability, access and social impact into every decision.Model the challenger mindset: question complexity, act with integrity and make things radically simple.Help shape a culture that’s ambitious, collaborative and serious about recognition and belonging." That's a paragraph with multiple sentences; we can keep as

    . "Main Responsibilities Member of Global Allegra Leadership Team to help drive company culture, strengthen values, and assist with further alignment of the US business and strategy with Global Allegra business and team. Reports to Global Brand GM.Strategic leadership and ownership for Allegra US business, the largest brand market combination within Opella, ensuring aligned Where to Play and How to Win choices along the Opella model of growth framework based on deep consumer insight to drive sustainable sales growth and profitability, managing resource allocation to secure short- and long-term brand growth in the US.Strong partnering with Global Central Team (geographically dispersed) and cross-functional partners within the US organization (across levels, and directly up to region head/NA leadership).Guide team to create integrated E2E consumer connections based on consumer journey and marketing mix analysis that connect with right consumer, at right moment, through the right channel, with the right message to drive brand growth.Guardian of brand equity in line with Global Brand Definition, management of in market brand fundamentals (pricing, portfolio, architecture, distribution, promotion, etc…)Definition of US innovation strategy to deliver the brand growth, execution and delivery of brand pipeline in partnership with Global innovation teamOwnership of brand’s performance: Brand Health, market share and full P&L management, forecasting, demand and inventory planning.Oversight and counsel of Allegra Canada business in collaboration with Canada leadership.Strong social and cross-cultural skills, with a demonstrated commitment to diversity, equity and inclusionLead people development directly for brand team and indirectly across US Marketing team through talent acquisition, training and adoption of Opella marketing excellence approaches, performance management, and on-going career and succession planningHelp accelerate transition to agile, digitally savvy marketing team to meet current and future challenges" This is a long paragraph with many responsibilities separated by periods. Could be turned into list items. We'll split by sentences that start with capital letters after a period? But we need to preserve all substantive information; we can convert to

    • each responsibility. Let's identify each bullet: - Member of Global Allegra Leadership Team to help drive company culture, strengthen values, and assist with further alignment of the US business and strategy with Global Allegra business and team. - Reports to Global Brand GM. - Strategic leadership and ownership for Allegra US business, the largest brand market combination within Opella, ensuring aligned Where to Play and How to Win choices along the Opella model of growth framework based on deep consumer insight to drive sustainable sales growth and profitability, managing resource allocation to secure short- and long-term brand growth in the US. - Strong partnering with Global Central Team (geographically dispersed) and cross-functional partners within the US organization (across levels, and directly up to region head/NA leadership). - Guide team to create integrated E2E consumer connections based on consumer journey and marketing mix analysis that connect with right consumer, at right moment, through the right channel, with the right message to drive brand growth. - Guardian of brand equity in line with Global Brand Definition, management of in market brand fundamentals (pricing, portfolio, architecture, distribution, promotion, etc…) - Definition of US innovation strategy to deliver the brand growth, execution and delivery of brand pipeline in partnership with Global innovation team - Ownership of brand’s performance: Brand Health, market share and full P&L management, forecasting, demand and inventory planning. - Oversight and counsel of Allegra Canada business in collaboration with Canada leadership. - Strong social and cross-cultural skills, with a demonstrated commitment to diversity, equity and inclusion - Lead people development directly for brand team and indirectly across US Marketing team through talent acquisition, training and adoption of Opella marketing excellence approaches, performance management, and on-going career and succession planning - Help accelerate transition to agile, digitally savvy marketing team to meet current and future challenges That seems comprehensive. Now "About You Bachelor’s degree from an accredited college or university; Masters, MBA or equivalent preferred15+ years of experience in brand marketing, especially in OTC or FMCG, with digital savvyProven track record across Global and large US Market leadership roles, ideally in Allergy OTC categoryLeadership skills to envision, engage, enable, and executeCooperate transversally: collaboration and influence skills up-down-across organizations and cultures/geographies.Challenger Mindset – embrace change and innovation and initiate new & improved ways of working courageously.Develop people – takes responsibility for one’s self and others in anticipation of future business needs.Strong interpersonal skills" We can split into list items for qualifications/requirements. - Bachelor’s degree from an accredited college or university; Masters, MBA or equivalent preferred - 15+ years of experience in brand marketing, especially in OTC or FMCG, with digital savvy - Proven track record across Global and large US Market leadership roles, ideally in Allergy OTC category - Leadership skills to envision, engage, enable, and execute - Cooperate transversally: collaboration and influence skills up-down-across organizations and cultures/geographies. - Challenger Mindset – embrace change and innovation and initiate new & improved ways of working courageously. - Develop people – takes responsibility for one’s self and others in anticipation of future business needs. - Strong interpersonal skills Now the rest: "This is more than the next step in your career, it’s a chance to lead change and help reinvent self-care for the world. If you’re ready to challenge, inspire and deliver impact that matters, we’re ready for you. We are challengers. We are Opella. North America Applicants Only The salary range for this position is: $220,000.00 - $300,000.00 All Compensation will be determined commensurate with demonstrated experience. Employees may be eligible to participate in Company employee benefit programs. Opella values diversity in all its forms and is committed to fostering a workplace where everyone can belong and excel. We welcome and encourage applications from people of all backgrounds. About Us Opella is the self-care challenger with the purest and third-largest portfolio in the Over The Counter (OTC) & Vitamins, Minerals & Supplements (VMS) market globally. Our mission is to bring health in people’s hands by making self-care as simple as it should be. For half a billion consumers worldwide – and counting. At the core of this mission is our 100 loved brands, our 11,000-strong global team, our 13 best-in-class manufacturing sites and 4 specialized science and innovation development centers. Headquartered in France, Opella is the proud maker of many of the world’s most loved brands, including Allegra, Buscopan, Doliprane, Dulcolax, Enterogermina, Essentiale and Mucosolvan. As a globally certified B Corp company, we are active players in the journey towards healthier people and planet. Find out more about our mission at www.opella.com. #GD-SA" We need to remove boilerplate: cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. The text includes "North America Applicants Only" (maybe relevant location restriction). That's not boilerplate; it's a requirement. Keep? It's a location restriction; could be considered metadata. We can include in a short p. Salary range: we have Pay section. "All Compensation will be determined commensurate with demonstrated experience." That's filler? It's generic but it's about pay determination. The rule says: never emit heading followed by filler/placeholder text (e.g. "commensurate with experience", "not specified", "N/A", "varies", "TBD") and never create Pay/Schedule/Benefits sections unless the posting actually states them. For Pay we have actual range, so we can include Pay section with the range. The sentence "All Compensation will be determined commensurate with demonstrated experience." is somewhat filler but we can include it as part of Pay section prose, but it's somewhat generic. However we can include it; it's not a heading alone. It's okay. Benefits: "Employees may be eligible to participate in Company employee benefit programs." That's a statement about benefits; we can include Benefits section with that sentence. We should also include location: "Location: Morristown, NJ". Could be a short p. We should not include "About Us" boilerplate? The instruction: remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. "About Us" is not necessarily boilerplate; it's company description. Might be considered extra but not prohibited. However we should preserve ALL substantive information; does "About Us" count as substantive? It's about the company, not the job. The instruction says preserve ALL substantive information; do NOT invent or summarize away detail. It doesn't say to remove company description. However typical job postings include "About Us" which might be considered boilerplate but not explicitly listed to remove. The list includes cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. So we can keep About Us. However it's quite long; but we should keep it. But we need to output only HTML fragment;

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