US Social Media Manager

About the role

Lovehoney Group is the world’s leading sexual wellbeing company, dedicated to elevating pleasure through innovative technologies, data‑driven approaches, and fresh perspectives on intimacy. The Social Media Manager will grow awareness and engagement of Lovehoney Group brands in the United States, focusing on Instagram and TikTok. The role involves driving content strategy, creating scroll‑stopping content, and collaborating with in‑house Social and Creative teams while also working independently. Candidates must be based in the United States and share a passion for fostering positive dialogue on sexuality and sexual happiness.

Responsibilities

• Lead strategic management of Instagram and TikTok channels, ensuring consistent, creative, and high‑quality output.
• Plan, create, and publish content—including Reels, carousels, stories, and short‑form videos—that brings the brand to life.
• Film, edit, and post both reactive and planned pieces, comfortably appearing on‑camera for trend‑led moments.
• Write sharp, on‑brand captions and schedule content with a data‑informed understanding of performance.
• Support product launches, brand campaigns, partnerships, and evergreen storytelling that connects with the community.
• Pitch bold, social‑first ideas in brainstorms and explore new formats that push creative boundaries.
• Stay ahead of platform updates, cultural shifts, and competitor activity, using insights to inspire new content.
• Engage with the audience across comments, DMs, and mentions in a timely, authentic, and brand‑appropriate way.
• Track and analyze performance across platforms, delivering clear insights and recommendations in weekly, monthly, and quarterly reports.

Requirements

• 3–5+ years of experience in social media, either within an agency or a similar in‑house role.
• In‑depth understanding of social media channels and how they contribute to wider business objectives.
• High level of independence, ownership, and responsibility for delivering results.
• Passion for content marketing and finding unexpected ways to organically tell a brand’s story.
• Native or fluent English with excellent written and verbal communication skills, including strong presentation and public‑speaking abilities.
• Flexibility to travel nationally and internationally on occasion.

Benefits

• Comprehensive healthcare coverage, dental benefits, HSA account, and life insurance.
• Employee discounts on Lovehoney products and services.
• Support for professional development and career growth.
• Complimentary 1Password Family account (up to five family members).

Interview Process

• CV review
• Interview with a Talent Acquisition team member
• Hiring manager interview
• Hiring team interview
• Leadership interview