Jobs · Marketing · Florida

US Marketing Manager

Mouratoglou Tennis Center · Miami, FL · 1 mo ago
On-siteMarketingFull-time
As Mouratoglou Racquet Club expands across the United States, we are looking for a Marketing Manager US based in Miami to drive acquisition and local marketing performance across our US clubs. You will act as the main marketing point of contact for local club teams, translating their business priorities into effective marketing and acquisition strategies. Working closely with the Global Marketing team in France, including Social Media, Design and Content, you will ensure strong local execution while maintaining a consistent global brand strategy. Key Responsibilities Acquisition & Growth Build and manage acquisition strategies across US clubsLaunch, manage and optimize Meta Ads and Google Ads campaignsDevelop lead generation funnels for memberships, programs, camps, events and new club openingsBuild and optimize landing pages, lead capture flows, retargeting and conversion journeysManage acquisition budgets and continuously optimize performanceTrack key KPIs including CPL, CPA, conversion rates, lead volume and ROIIdentify new audiences, channels and growth opportunities Local Club Marketing Act as the main marketing contact for Mouratoglou Racquet Clubs across the USWork directly with club teams to understand their business objectives, priorities and local market needsBuild local marketing plans adapted to each club and marketSupport new club openings from pre-opening through launch and post openingEnsure leads generated through marketing are properly managed and followed up by local teamsIdentify opportunities to increase memberships, program registrations and overall club performance Marketing Coordination Work closely with the Social Media, Design and Content teams to deliver campaigns and local activationsDevelop clear creative briefs based on business and acquisition objectivesCoordinate the marketing assets required for campaigns, launches and club initiativesEnsure local marketing activities remain aligned with Mouratoglou Racquet Club brand guidelinesShare local market insights and performance results with the Global Marketing team Profile Minimum 5 years experience in Growth Marketing, Digital Marketing, Performance Marketing or AcquisitionStrong hands-on experience with Meta Ads and Google AdsProven experience in lead generation, conversion funnels and CRMStrong understanding of performance marketing and data analysisBusiness oriented, proactive and comfortable working directly with operational teamsAbility to manage multiple campaigns and priorities simultaneouslyExcellent communication and project management skillsFull proficiency in both French and EnglishExperience in sports, hospitality, fitness, leisure or membership based businesses is a plus

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