US Content Manager

About the role

Reporting to the Global Head of Growth, the US Content Manager will be in charge of content production, community building, media coordination, brand visibility, and field marketing for Eve and Atalante US across social media, the website, and events.

Responsibilities

• Own the US content calendar and production for Eve and Atalante US across social media and the website
• Organize shoots end-to-end: storyboarding, patient/clinician coordination, production logistics, post-production and asset distribution
• Turn US-specific patient, physician and event stories into content across social, web, SEO and thought leadership formats
• Build and manage relationships with patients, pilots, ambassadors, influencers, PTs, physicians, patient associations and hospital leadership
• Turn community relationships into a continuous pipeline of content, visibility, advocacy and commercial opportunities
• Support commercial launches and local content production across the US
• Manage incoming US media requests in coordination with the Media Relations Manager
• Coordinate interviews, spokespeople and proactive media opportunities
• Maintain relationships with relevant US journalists and turn media opportunities into content
• Develop SEO content, customer stories, case studies and thought-leadership content
• Manage sponsored/paid content and brand presence at major industry events (Web Summit, CES)
• Identify OOH and local brand visibility opportunities in untapped markets
• Travel approximately once per quarter to priority congresses on behalf of the Product Marketing Manager
• Represent Wandercraft on-site, capture content and interview clinicians, patients and partners
• Manage the collaterals closet in the NYC office
• Identify and attend relevant local healthcare, rehabilitation and patient community events
• Create content around local activations
• Run weekly social/influencer syncs with the Walk-In and social media consultant
• Organize one local event per quarter in the Wandercraft space
• Support the US referral program: identify partners, create content and track engagement

Qualifications

• Diploma: Bachelor's degree or equivalent (marketing, communications, political science or related field)
• 7+ years of experience in content marketing, social media, communications, brand marketing, community, or field marketing

Skills

• Storytelling & content creation - Basic Knowledge
• Relationship & community building - Autonomous Level
• Project management & organization - Expert Level
• Social media / digital fluency - Trainer Level
• Data-driven / ROI analysis - Expert Level

Benefits

• Medical, Vision & Dental plan premium covered up to 80% by the company
• 401(k)
• 4 weeks PTO

Schedule

Full-time on site. Starting Date: ASAP.