Traditional Admissions Counselor/Recruiter

Territory Management & Recruitment Strategy

Develop and execute a strategic territory plan to generate inquiries and applications.
Conduct high school visits, community college outreach, church engagement, and community-based recruitment.
Build and maintain relationships with counselors, pastors, alumni, and influencers.
Analyze territory performance data to optimize recruitment efforts.

Enrollment Sales & Funnel Conversion

• Serve as a goal-driven sales professional responsible for meeting enrollment targets.
  Execute high-volume outreach through calls, texts, email, and virtual appointments.
  Maintain strong speed-to-lead and follow-up cadence.
  Manage and convert a full enrollment funnel: inquiry, applicant, admit, deposit, enrolled.

Student Advising & Family Engagement

• Serve as primary advisor to prospective students and families.
  Provide guidance on academic programs, financial aid, affordability, and student life.
  Communicate the value of a Christian liberal arts education.
  Build trust and rapport with diverse populations.

Team Collaboration & Culture Contribution

• Participate in sales meetings, training, and performance reviews.
  Contribute to a high-performance, faith-driven team culture.
  Collaborate with marketing, financial aid, and academic departments.

CRM Utilization and Operational Excellence

• Utilize Slate CRM to manage pipeline activity, communication workflows, and reporting.
  Achieve data accuracy, documentation, and timely updates to recruitment activity.
  Leverage data insights to improve conversion at all stages of funnel activity.

Event Execution & Campus Experience

• Collaborate with the Manager of Engagement on executing campus visits, open houses, and yield events.
  Deliver engaging presentations aligned with MNU’s mission and value proposition.
  Support onboarding, orientation, and enrollment completion.

Performance Expectations – KPIs

• Achievement of individual enrollment goals
  Daily/weekly outreach activity levels (calls, texts, emails)
  Application and deposit conversion rates
  Event attendance and yield performance
  CRM data integrity and pipeline management
  Speed-to-lead and follow-up response times

Qualifications

• Knowledge/Skills/Abilities: Team player with a collaborative style and excellent communication skills (written and verbal) that enables positive interaction with prospective students, their parents and a wide range of campus constituents.
  Detail oriented and goal motivated with the ability to successfully accomplish projects with little supervision.
  Adept at assessing opportunities quickly/successfully and able to overcome objections through the presentation of institutional value propositions.
  Able and willing to use a variety of methods and technologies for communications.
  Provide outstanding customer service, be an enthusiastic professional, and be able to build relationships with internal and external customers demonstrating excellent interpersonal skills.
  Valid driver’s license and successfully pass driving record check and annually thereafter.
  Willingness to work flexible and extended schedule including evenings and weekends.
  Ability to quickly learn the MNU recruitment and admissions philosophy, including core elements of the financial aid process.
  The ability to lift 50 lbs. in preparation and set up of equipment at locations.
  Committed to the mission and vision of MidAmerica Nazarene University.

Education/Experience

• Bachelor’s degree required.
  Previous admissions experience is preferred.
  Knowledge of higher education and the admissions process is desirable.