Trading Specialist

About the role

The Trading Team works with Account Management and Business Development to provide strategic recommendations to retain clients and grow their business. The main responsibilities of a Trading Specialist include providing detailed performance and pacing recommendations, being a platform expert, troubleshooting campaign setup and performance issues, utilizing advanced analytics tools, and becoming a consultant to clients.

Responsibilities

• Collaborate with both Account Managers and Business Development colleagues to help drive performance and account growth
• Provide feedback to Product Managers to ideate on platform and product improvements
• Utilize excel and other advanced analytics tools, such as Tableau or Power BI, to analyze large sets of data and create actionable insights
• Be comfortable presenting data and insights to client stakeholders
• Build strong relationships with agency and brand direct stakeholders to drive forward business and meet client needs
• Work with agency traders and planners to setup campaigns and provide optimization recommendations to ensure budgets deliver in full as well as hitting client KPIs
• Become a platform expert who can consult and educate clients on new product updates, platform best practices, and industry news

Requirements

• 2+ years of consultative, client-facing work within ad tech, digital marketing, finance or other data-heavy industries
• Comfortable with client management and day-to-day communication
• Strong ability to communicate complex topics to agency and brand direct stakeholders
• Educational background in related fields such as marketing, finance, or data science
• Effective time management skills with the ability to prioritize client asks as well as long term projects
• Strong quantitative skills using tools such as MS Excel, Vertica and Power BI
• Ability to collaborate across multiple teams and internal stakeholders as well as work independently on daily tasks

Qualifications

• Experience with ad tech platforms such as Google Ads, Facebook Ads, or other major DSPs
• Knowledge of digital marketing strategies and tactics
• Experience with data analysis and reporting tools
• Understanding of digital advertising metrics and KPIs
• Experience working with clients directly to optimize campaigns

Skills

• Excellent communication and presentation skills
• Strong analytical and problem-solving skills
• Ability to manage multiple projects simultaneously
• Proficiency in MS Office Suite, particularly Excel and PowerPoint
• Experience with data visualization tools like Tableau or Power BI
• Knowledge of digital advertising platforms and technologies

Benefits

• Comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents
• Retirement benefits such as a 401k plan and company match
• Short and long-term disability coverage
• Basic life insurance
• Well-being benefits
• Reimbursement for certain tuition expenses
• Parenthood leave
• Vacation time for full-time employees up to 120 hours thru the first year and 160 hours thereafter
• Around 13 paid holidays per year
• Stock options through The Trade Desk’s Employee Stock Purchase Plan