Thought Leader Liaison - Midwest
About the role
This field-based role is responsible for developing and executing a strategic engagement model with external thought leaders in rare neuromuscular diseases to support Dyne’s commercial objectives. The Director, Thought Leader Liaison builds credible, compliant, and value-driven relationships with neuromuscular experts and advocates, translating insights into actionable commercial strategy. This position serves as a senior external-facing representative of Dyne, shaping disease-state understanding, treatment adoption, and long-term success of Dyne’s neuromuscular portfolio, with defined activities within the Midwest TLL region. Candidates must reside within the assigned territory and within reasonable driving distance of a major commercial airport capable of supporting frequent regional and national travel.
Responsibilities
- Thought Leader Strategy & Engagement
- Develop and execute a comprehensive thought leader engagement strategy focused on rare neuromuscular diseases, aligned with Dyne’s commercial and portfolio priorities.
- Identify, profile, and prioritize national and regional neuromuscular thought leaders based on expertise, influence, and strategic relevance.
- Build and sustain long-term, trust-based relationships with clinicians and experts treating rare neuromuscular disorders through compliant, value-driven engagement.
- Serve as a credible commercial partner in discussions related to disease state education, evolving treatment paradigms, and unmet needs in neuromuscular disease.
- Insight Generation & Strategic Activation
- Capture, synthesize, and translate insights from neuromuscular thought leaders into actionable recommendations for brand, launch, and lifecycle strategy.
- Provide strategic input into positioning, messaging, and tactical planning that reflects the unique dynamics of rare disease diagnosis, treatment, and patient journeys.
- Monitor KOL insights related to current and future market dynamics and competitive intelligence through customer meetings, congresses, advisory boards, and analytics.
- Share insights with commercial leadership and cross-functional partners to inform decision-making and optimize execution.
- Congress, Advisory Board & Peer-to-Peer Engagement
- Lead commercial engagement strategy for key neuromuscular congresses, including pre-, during-, and post-meeting planning and follow-up.
- Design and execute advisory boards, speaker programs, and peer-to-peer educational initiatives focused on rare neuromuscular disease education.
- Identify and recruit appropriate KOLs for content development and other marketing projects, such as web content, training, handouts, and related materials.
- Partner cross-functionally to ensure consistency, effectiveness, and compliance across engagement forums.
- Cross-Functional Leadership & Governance
- Collaborate and interface regularly across regions and with multiple departments, including Sales, Marketing, Medical Affairs, Market Access, Training, Legal, and Compliance, to ensure aligned and compliant execution.
- Manage vendor partnerships as needed, including medical education agencies, meeting services providers, and other external partners.
- Establish metrics to assess effectiveness, impact, and ROI of thought leader engagement activities.
- Ensure all interactions adhere to regulatory, legal, and company compliance standards.
Requirements
- Bachelor’s degree required; advanced degree preferred.
- 10+ years of experience in biotechnology or pharmaceutical commercial roles, with experience in rare disease or specialty markets strongly preferred.
- Demonstrated experience engaging neuromuscular or rare disease thought leaders in a commercial context.
- Strong understanding of the rare disease commercialization landscape, including diagnosis complexity, referral dynamics, and patient advocacy.
- Proven ability to translate complex scientific and clinical insights into clear, innovative, and actionable commercial strategies.
- Self-starter with the ability to deliver results in therapeutic areas with high unmet need.
- Excellent interpersonal, oral, and written communication skills, with strong execution focus and executive presence, and the ability to influence without authority.
- Strong cross-functional collaboration skills and experience operating in matrixed organizations.
- Demonstrated commitment to ethical, compliant engagement practices.
- Proven ability to manage a large geographical territory.
- Domestic travel up to 80% is required.
Pay
The base pay range for this role is $230,000 – $260,000 USD. Individual compensation depends on factors such as education, experience, job-related knowledge, and demonstrated skills.