Technical Product Marketing Manager, Cisco Wireless
for section headings. Use - for any list of duties/requirements/benefits. Use
for prose.
We need to preserve all substantive info; do not invent or summarize away detail.
We need to avoid duplication.
Let's craft sections:
About the role
At Cisco, we empower our customers to realize their mission by simplifying the digital workplace. Our industry-leading networking platforms and rich portfolio of networking, security, and IoT products are the critical infrastructure CIOs are choosing to help their organizations thrive in the AI Era. To help us accelerate this mission and connect with networking practitioners in more meaningful ways, the Cisco Networking Product Marketing team is seeking a thoughtful and creative Technical Product Marketing Manager to support our Cisco Wireless portfolio. As part of the extended Cisco Networking Product Marketing team, you will help shape our product marketing and go-to-market strategy, develop differentiated positioning, and work closely with product, sales, and customer teams to help bring new solutions to market.
That seems good.
Responsibilities
- Develop deep expertise with Wi-Fi and other wireless standards, spanning a portfolio of hardware, software, and machine learning technology.
- Collaborate across Product and Market Strategy teams to develop clear messaging and technical positioning that puts customer outcomes first.
- Create compelling technical product content and thought leadership to engage with the largest enterprise customers in the world.
- Deliver compelling and concise demonstrations of key product capabilities and use cases, live and recorded, and lead web content creation that accelerates customer understanding, interest, and purchase intent for Cisco Wireless solutions.
- Serve as a trusted technical and market authority while working with the wider marketing team on go-to-market and demand-generation activities.
- Bring structure to complex or ambiguous initiatives, proactively identifying what needs to happen and working across teams to drive decisions and outcomes.
- Take the stage and evangelize Cisco Wireless at industry events.
Note: also mention up to 25% travel. Could add as a responsibility or separate note. Probably include as a responsibility: "This position requires up to 25% travel." Could be a - .
Add that.
Requirements
We could combine Minimum and Preferred Qualifications into Requirements? But we have separate headings: Requirements, Qualifications, Skills. The instruction: use headings for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we can have Requirements and Qualifications separate. But we need to avoid thin sections. Perhaps combine Minimum Qualifications into Requirements, and Preferred Qualifications into Qualifications. Or we could have Requirements (minimum) and Qualifications (preferred). Skills maybe not needed if covered.
Let's do:
Requirements
- 4+ years of professional experience in Technical Product Marketing, Product Management, Solutions Engineering, Technical Marketing Engineering, Network Operations, or related enterprise technology roles.
- 2+ years of hands-on experience in enterprise wireless networking.
- Experience developing technical marketing content and demonstrations, such as presentations, solution briefs, blogs, white papers, technical guides, or sales enablement materials.
- Bachelor’s degree in Engineering, Computer Science, Information Systems, Marketing, Business, or a related field, or equivalent experience.
Qualifications
- Experience with Cisco Wireless, Cisco Meraki, cloud-managed networking, or enterprise wireless LAN environments.
- Experience with wireless machine learning, analytics, assurance, or network-management capabilities.
- Experience developing differentiated product messaging and positioning across products and solutions, including identifying and evangelizing unique, compelling customer value propositions.
- A track record of high-quality writing, editing, and thought leadership for technical, executive, practitioner, and business audiences, including published work.
- Experience influencing product, engineering, support, sales, customer, and creative teams to develop unified messaging, competitive enablement, and go-to-market assets.
- Experience speaking at industry events or webinars and supporting enterprise or partner/channel sales motions.
We could also add Skills section but maybe not needed; we could omit if thin. However we have qualifications covering skills. The instruction: prefer a few substantive sections over many thin ones. So we could omit Skills.
Benefits: we have details.
Benefits
- Medical, dental and vision insurance.
- 401(k) plan with Cisco matching contribution.
- Paid parental leave.
- Short and long-term disability coverage.
- Basic life insurance.
- Eligibility for grants of Cisco restricted stock units (RSUs) that vest following continued employment.
- Paid time off: 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees; 1 paid day off for employee’s birthday; paid year-end holiday shutdown; 4 paid days off for personal wellness determined by Cisco.
- Non-exempt employees receive 16 days of paid vacation time per full calendar year, accrued at 4.92 hours per pay period for full-time employees; exempt employees participate in flexible vacation time off program with no defined limit (subject to availability and business limitations).
- 80 hours of sick time off provided on hire date and each January 1st thereafter, with up to 80 hours of unused sick time carried forward.
- Optional 10 paid days per full calendar year to volunteer.
- For non-sales roles, eligibility for annual bonuses subject to Cisco’s policies.
- For sales roles, performance-based incentive pay on top of base salary, split between quota and non-quota components per Cisco plan details.
Pay: we have salary ranges.
We need to include the posted salary range for San Jose area (not given explicitly but mention "Posted salary range is for the San Jose, CA area - other markets will have a different range." No actual numbers given for San Jose. Then later they give salary range for US/Canada: $154,900.00 to $225,300.00. Then they give full salary ranges for certain locations: New York City Metro Area $154,900.00 - $259,100.00; Non-Metro New York State & Washington State $136,500.00 - $228,300.00. Also note about Illinois time off program.
We should include Pay section with the salary ranges provided. Since San Jose range not given, we can still include the US/Canada range and the specific location ranges. Must not invent.
Thus:
Pay
- Starting salary range for U.S. and/or Canada locations: $154,900.00 to $225,300.00 (base salary, not including incentive compensation, equity, or benefits).
- New York City Metro Area: $154,900.00 – $259,100.00.
- Non-Metro New York State & Washington State: $136,500.00 – $228,300.00.
- Note: Salary range for San Jose, CA area is not specified in the posting; other markets will have different ranges.
We must avoid filler like "not specified" maybe considered filler? The instruction: never emit a heading followed by filler/placeholder text (e.g. "commensurate with experience", "not specified", "N/A", "varies", "TBD"). So we should not include a line that says "not specified". Instead we could omit that line. We can just list the ranges we have. The posting said "Posted salary range is for the San Jose, CA area - other markets will have a different range." That's a statement but not a specific range. We could incorporate that as a note in prose rather than a list item with "not specified". Perhaps we can include a under Pay: "The posting indicates that the salary range is for the San Jose, CA area, with other markets having different ranges." Then list the specific ranges we have.
Thus:
Pay
The posting indicates that the salary range is for the San Jose, CA area, with other markets having different ranges.
- Starting salary range for U.S. and/or Canada locations: $154,900.00 to $225,300.00 (base salary, not including incentive compensation, equity, or benefits).
- New York City Metro Area: $154,900.00 – $259,100.00.
- Non-Metro New York State & Washington State: $136,500.00 – $228,300.00.
That avoids filler.
Schedule: we have up to 25% travel. Could be under Responsibilities already added. No explicit schedule like hours. So we may omit Schedule section.
Now ensure we didn't include boilerplate like EEO, legal, etc. We removed.
Check for duplication: We included "Meet the Team" and "Your Impact" content in About the role and Responsibilities. Good.
Check that we preserved all substantive info: The "Why Cisco?" paragraph about company mission we omitted? We included some in About the role but not the full "Why Cisco?" paragraph. The instruction: preserve ALL substantive information; do NOT invent or summarize away detail. So we need to include the "Why Cisco?" paragraph somewhere. Could be part of About the role or a separate section like "About Cisco". But we only have allowed headings list; we could add
for prose. We need to preserve all substantive info; do not invent or summarize away detail. We need to avoid duplication. Let's craft sections:
About the role
At Cisco, we empower our customers to realize their mission by simplifying the digital workplace. Our industry-leading networking platforms and rich portfolio of networking, security, and IoT products are the critical infrastructure CIOs are choosing to help their organizations thrive in the AI Era. To help us accelerate this mission and connect with networking practitioners in more meaningful ways, the Cisco Networking Product Marketing team is seeking a thoughtful and creative Technical Product Marketing Manager to support our Cisco Wireless portfolio. As part of the extended Cisco Networking Product Marketing team, you will help shape our product marketing and go-to-market strategy, develop differentiated positioning, and work closely with product, sales, and customer teams to help bring new solutions to market.
That seems good.Responsibilities
- Develop deep expertise with Wi-Fi and other wireless standards, spanning a portfolio of hardware, software, and machine learning technology.
- Collaborate across Product and Market Strategy teams to develop clear messaging and technical positioning that puts customer outcomes first.
- Create compelling technical product content and thought leadership to engage with the largest enterprise customers in the world.
- Deliver compelling and concise demonstrations of key product capabilities and use cases, live and recorded, and lead web content creation that accelerates customer understanding, interest, and purchase intent for Cisco Wireless solutions.
- Serve as a trusted technical and market authority while working with the wider marketing team on go-to-market and demand-generation activities.
- Bring structure to complex or ambiguous initiatives, proactively identifying what needs to happen and working across teams to drive decisions and outcomes.
- Take the stage and evangelize Cisco Wireless at industry events.
Requirements
We could combine Minimum and Preferred Qualifications into Requirements? But we have separate headings: Requirements, Qualifications, Skills. The instruction: use headings for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we can have Requirements and Qualifications separate. But we need to avoid thin sections. Perhaps combine Minimum Qualifications into Requirements, and Preferred Qualifications into Qualifications. Or we could have Requirements (minimum) and Qualifications (preferred). Skills maybe not needed if covered. Let's do:Requirements
- 4+ years of professional experience in Technical Product Marketing, Product Management, Solutions Engineering, Technical Marketing Engineering, Network Operations, or related enterprise technology roles.
- 2+ years of hands-on experience in enterprise wireless networking.
- Experience developing technical marketing content and demonstrations, such as presentations, solution briefs, blogs, white papers, technical guides, or sales enablement materials.
- Bachelor’s degree in Engineering, Computer Science, Information Systems, Marketing, Business, or a related field, or equivalent experience.
Qualifications
- Experience with Cisco Wireless, Cisco Meraki, cloud-managed networking, or enterprise wireless LAN environments.
- Experience with wireless machine learning, analytics, assurance, or network-management capabilities.
- Experience developing differentiated product messaging and positioning across products and solutions, including identifying and evangelizing unique, compelling customer value propositions.
- A track record of high-quality writing, editing, and thought leadership for technical, executive, practitioner, and business audiences, including published work.
- Experience influencing product, engineering, support, sales, customer, and creative teams to develop unified messaging, competitive enablement, and go-to-market assets.
- Experience speaking at industry events or webinars and supporting enterprise or partner/channel sales motions.
Benefits
- Medical, dental and vision insurance.
- 401(k) plan with Cisco matching contribution.
- Paid parental leave.
- Short and long-term disability coverage.
- Basic life insurance.
- Eligibility for grants of Cisco restricted stock units (RSUs) that vest following continued employment.
- Paid time off: 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees; 1 paid day off for employee’s birthday; paid year-end holiday shutdown; 4 paid days off for personal wellness determined by Cisco.
- Non-exempt employees receive 16 days of paid vacation time per full calendar year, accrued at 4.92 hours per pay period for full-time employees; exempt employees participate in flexible vacation time off program with no defined limit (subject to availability and business limitations).
- 80 hours of sick time off provided on hire date and each January 1st thereafter, with up to 80 hours of unused sick time carried forward.
- Optional 10 paid days per full calendar year to volunteer.
- For non-sales roles, eligibility for annual bonuses subject to Cisco’s policies.
- For sales roles, performance-based incentive pay on top of base salary, split between quota and non-quota components per Cisco plan details.
Pay
- Starting salary range for U.S. and/or Canada locations: $154,900.00 to $225,300.00 (base salary, not including incentive compensation, equity, or benefits).
- New York City Metro Area: $154,900.00 – $259,100.00.
- Non-Metro New York State & Washington State: $136,500.00 – $228,300.00.
- Note: Salary range for San Jose, CA area is not specified in the posting; other markets will have different ranges.
under Pay: "The posting indicates that the salary range is for the San Jose, CA area, with other markets having different ranges." Then list the specific ranges we have. Thus:
Pay
The posting indicates that the salary range is for the San Jose, CA area, with other markets having different ranges.
- Starting salary range for U.S. and/or Canada locations: $154,900.00 to $225,300.00 (base salary, not including incentive compensation, equity, or benefits).
- New York City Metro Area: $154,900.00 – $259,100.00.
- Non-Metro New York State & Washington State: $136,500.00 – $228,300.00.