Technical Product Marketing Manager, Cisco Wireless
for each section, and - for lists,
for prose.
We must preserve all substantive information, not invent or summarize away detail. Must not repeat job title as heading. Must not put Job ID/requisition numbers as headings (none present). Must remove boilerplate: cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. The posting includes some boilerplate like "Message to applicants applying to work in the U.S. and/or Canada:" but that's part of pay info, we keep. The "U.S. employees are offered benefits..." is benefits, keep. The "Employees may be eligible to receive grants..." is benefits. The "U.S. employees are eligible for paid time away..." is benefits. The "For non-sales roles..." is benefits? Actually it's about bonuses, could be considered compensation but we already have pay. Might keep under Benefits or Pay? It's about bonuses, which is compensation. Could be part of Pay. But we already have Pay section with salary ranges; we could add bonus info there. However the instruction: include Pay section only if posting actually states them. It does state salary ranges and bonus info. So we can include bonus details in Pay.
We need to ensure we don't include duplicated lines. The posting repeats some sentences? Not obvious.
Now craft sections.
About the role: combine "Meet the Team" paragraph and maybe "Why Cisco?" paragraph? Let's include both as prose under About the role.
Paragraph 1: "Meet the Team At Cisco, we empower our customers to realize their mission by simplifying the digital workplace. Our industry-leading networking platforms and rich portfolio of networking, security, and IoT products are the critical infrastructure CIOs are choosing to help their organizations thrive in the AI Era. To help us accelerate this mission and connect with networking practitioners in more meaningful ways, the Cisco Networking Product Marketing team is seeking a thoughtful and creative Technical Product Marketing Manager to support our Cisco Wireless portfolio. As part of the extended Cisco Networking Product Marketing team, you will help shape our product marketing and go-to-market strategy, develop differentiated positioning, and work closely with product, sales, and customer teams to help bring new solutions to market."
Paragraph 2 (Why Cisco?): "At Cisco, we’re revolutionizing how data and infrastructure connect and protect organizations in the AI era – and beyond. We’ve been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint. Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you’ll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere. We are Cisco, and our power starts with you."
We could keep them as separate
elements.
Responsibilities: list under "Your Impact". Each bullet starts with a verb. We'll make
- for each.
List:
- Develop deep expertise with Wi-Fi and other wireless standards, spanning a portfolio of hardware, software, and machine learning technology.
- Collaborate across Product and Market Strategy teams to develop clear messaging and technical positioning that puts customer outcomes first.
- Create compelling technical product content and thought leadership to engage with the largest enterprise customers in the world.
- Deliver compelling and concise demonstrations of key product capabilities and use cases, live and recorded, and lead web content creation that accelerates customer understanding, interest, and purchase intent for Cisco Wireless solutions.
- Serve as a trusted technical and market authority while working with the wider marketing team on go-to-market and demand-generation activities.
- Bring structure to complex or ambiguous initiatives, proactively identifying what needs to happen and working across teams to drive decisions and outcomes.
- Take the stage and evangelize Cisco Wireless at industry events.
We need to preserve all detail; no summarizing.
Requirements: Minimum Qualifications list.
List:
- 4+ years of professional experience in Technical Product Marketing, Product Management, Solutions Engineering, Technical Marketing Engineering, Network Operations, or related enterprise technology roles.
- 2+ years of hands-on experience in enterprise wireless networking.
- Experience developing technical marketing content and demonstrations, such as presentations, solution briefs, blogs, white papers, technical guides, or sales enablement materials.
- Bachelor’s degree in Engineering, Computer Science, Information Systems, Marketing, Business, or a related field, or equivalent experience.
Qualifications: Preferred Qualifications list.
List:
- Experience with Cisco Wireless, Cisco Meraki, cloud-managed networking, or enterprise wireless LAN environments.
- Experience with wireless machine learning, analytics, assurance, or network-management capabilities.
- Experience developing differentiated product messaging and positioning across products and solutions, including identifying and evangelizing unique, compelling customer value propositions.
- A track record of high-quality writing, editing, and thought leadership for technical, executive, practitioner, and business audiences, including published work.
- Experience influencing product, engineering, support, sales, customer, and creative teams to develop unified messaging, competitive enablement, and go-to-market assets.
- Experience speaking at industry events or webinars and supporting enterprise or partner/channel sales motions.
Benefits: details from "U.S. employees are offered benefits..." and PTO details.
We need to capture all benefit details:
Paragraph: "U.S. employees are offered benefits, subject to Cisco’s plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance. Please see the Cisco careers site to discover more benefits and perks. Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time. U.S. employees are eligible for paid time away as described below, subject to Cisco’s policies: 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees1 paid day off for employee’s birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by CiscoNon-exempt employees** receive 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employeesExempt employees participate in Cisco’s flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations)80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours of unused sick time carried forward from one calendar year to the nextAdditional paid time away may be requested to deal with critical or emergency issues for family membersOptional 10 paid days per full calendar year to volunteer For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco’s policies. Employees On Sales Plans Earn Performance-based Incentive Pay On Top Of Their Base Salary, Which Is Split Between Quota And Non-quota Components, Subject To The Applicable Cisco Plan. For Quota-based Incentive Pay, Cisco Typically Pays As Follows .75% of incentive target for each 1% of revenue attainment up to 50% of quota;1.5% of incentive target for each 1% of attainment between 50% and 75%;1% of incentive target for each 1% of attainment between 75% and 100%; andOnce performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation. For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid. The applicable full salary ranges for this position, by specific state, are listed below: New York City Metro Area $
for prose. We must preserve all substantive information, not invent or summarize away detail. Must not repeat job title as heading. Must not put Job ID/requisition numbers as headings (none present). Must remove boilerplate: cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. The posting includes some boilerplate like "Message to applicants applying to work in the U.S. and/or Canada:" but that's part of pay info, we keep. The "U.S. employees are offered benefits..." is benefits, keep. The "Employees may be eligible to receive grants..." is benefits. The "U.S. employees are eligible for paid time away..." is benefits. The "For non-sales roles..." is benefits? Actually it's about bonuses, could be considered compensation but we already have pay. Might keep under Benefits or Pay? It's about bonuses, which is compensation. Could be part of Pay. But we already have Pay section with salary ranges; we could add bonus info there. However the instruction: include Pay section only if posting actually states them. It does state salary ranges and bonus info. So we can include bonus details in Pay. We need to ensure we don't include duplicated lines. The posting repeats some sentences? Not obvious. Now craft sections. About the role: combine "Meet the Team" paragraph and maybe "Why Cisco?" paragraph? Let's include both as prose under About the role. Paragraph 1: "Meet the Team At Cisco, we empower our customers to realize their mission by simplifying the digital workplace. Our industry-leading networking platforms and rich portfolio of networking, security, and IoT products are the critical infrastructure CIOs are choosing to help their organizations thrive in the AI Era. To help us accelerate this mission and connect with networking practitioners in more meaningful ways, the Cisco Networking Product Marketing team is seeking a thoughtful and creative Technical Product Marketing Manager to support our Cisco Wireless portfolio. As part of the extended Cisco Networking Product Marketing team, you will help shape our product marketing and go-to-market strategy, develop differentiated positioning, and work closely with product, sales, and customer teams to help bring new solutions to market." Paragraph 2 (Why Cisco?): "At Cisco, we’re revolutionizing how data and infrastructure connect and protect organizations in the AI era – and beyond. We’ve been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint. Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you’ll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere. We are Cisco, and our power starts with you." We could keep them as separate
elements. Responsibilities: list under "Your Impact". Each bullet starts with a verb. We'll make
- for each. List: - Develop deep expertise with Wi-Fi and other wireless standards, spanning a portfolio of hardware, software, and machine learning technology. - Collaborate across Product and Market Strategy teams to develop clear messaging and technical positioning that puts customer outcomes first. - Create compelling technical product content and thought leadership to engage with the largest enterprise customers in the world. - Deliver compelling and concise demonstrations of key product capabilities and use cases, live and recorded, and lead web content creation that accelerates customer understanding, interest, and purchase intent for Cisco Wireless solutions. - Serve as a trusted technical and market authority while working with the wider marketing team on go-to-market and demand-generation activities. - Bring structure to complex or ambiguous initiatives, proactively identifying what needs to happen and working across teams to drive decisions and outcomes. - Take the stage and evangelize Cisco Wireless at industry events. We need to preserve all detail; no summarizing. Requirements: Minimum Qualifications list. List: - 4+ years of professional experience in Technical Product Marketing, Product Management, Solutions Engineering, Technical Marketing Engineering, Network Operations, or related enterprise technology roles. - 2+ years of hands-on experience in enterprise wireless networking. - Experience developing technical marketing content and demonstrations, such as presentations, solution briefs, blogs, white papers, technical guides, or sales enablement materials. - Bachelor’s degree in Engineering, Computer Science, Information Systems, Marketing, Business, or a related field, or equivalent experience. Qualifications: Preferred Qualifications list. List: - Experience with Cisco Wireless, Cisco Meraki, cloud-managed networking, or enterprise wireless LAN environments. - Experience with wireless machine learning, analytics, assurance, or network-management capabilities. - Experience developing differentiated product messaging and positioning across products and solutions, including identifying and evangelizing unique, compelling customer value propositions. - A track record of high-quality writing, editing, and thought leadership for technical, executive, practitioner, and business audiences, including published work. - Experience influencing product, engineering, support, sales, customer, and creative teams to develop unified messaging, competitive enablement, and go-to-market assets. - Experience speaking at industry events or webinars and supporting enterprise or partner/channel sales motions. Benefits: details from "U.S. employees are offered benefits..." and PTO details. We need to capture all benefit details: Paragraph: "U.S. employees are offered benefits, subject to Cisco’s plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance. Please see the Cisco careers site to discover more benefits and perks. Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time. U.S. employees are eligible for paid time away as described below, subject to Cisco’s policies: 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees1 paid day off for employee’s birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by CiscoNon-exempt employees** receive 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employeesExempt employees participate in Cisco’s flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations)80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours of unused sick time carried forward from one calendar year to the nextAdditional paid time away may be requested to deal with critical or emergency issues for family membersOptional 10 paid days per full calendar year to volunteer For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco’s policies. Employees On Sales Plans Earn Performance-based Incentive Pay On Top Of Their Base Salary, Which Is Split Between Quota And Non-quota Components, Subject To The Applicable Cisco Plan. For Quota-based Incentive Pay, Cisco Typically Pays As Follows .75% of incentive target for each 1% of revenue attainment up to 50% of quota;1.5% of incentive target for each 1% of attainment between 50% and 75%;1% of incentive target for each 1% of attainment between 75% and 100%; andOnce performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation. For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid. The applicable full salary ranges for this position, by specific state, are listed below: New York City Metro Area $