Technical Product Marketing Manager, AWS Databases, Databases PMMT

About the role

Are you a tech-savvy storyteller who can translate complex cloud solutions into compelling customer value? At AWS, we're seeking a Technical Product Marketing Manager who can shape the future of cloud databases. You'll work backwards from customer needs to influence product strategy across the AWS storage and data portfolio, connecting the dots across our vast portfolio of 200+ services. This role requires a unique blend of technologist and business strategist — someone who can dive deep into technical data architecture while crafting product value propositions that resonate with customers.

You'll partner with product and GTM teams to identify ideal customers, understand their priorities and use cases, shape our portfolio of offerings, synthesize market intelligence, and develop messaging that helps customers understand how AWS can transform their business.

Responsibilities

• Partner with product management and GTM teams to develop product positioning and messaging.
• Create and own positioning and messaging that clearly articulates value propositions to customers.
• Analyze and synthesize market data from multiple sources (including direct customer feedback) to identify product opportunities and shape product strategy.
• Lead product launch strategies and associated plans, including naming, target audience definition, and marketing channels.
• Develop technical content including presentations, demonstrations, and reference architectures that educate customers on AWS database product offerings.
• Represent AWS as a technical evangelist in executive briefings, industry events, and analyst interactions.
• Drive field enablement strategies to support product launches, campaigns, and customer success.
• Align with technical and business leaders on primary database use cases for their specific ideal customer profiles and define best practice architectures.

Requirements

• 6+ years of professional non-internship marketing experience.
• Experience using data and metrics to drive improvements.
• Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables).
• Experience building, executing, and scaling cross-functional marketing programs.
• Experience leading go-to-market for consumer software or hardware product launches.

Preferred Qualifications

• Experience using SQL or other analytical tools for conducting data analysis.
• Experience with customer segmentation, profiling, and targeting.

About the team

AWS values diverse experiences. Even if you do not meet all of the qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn't followed a traditional path, or includes alternative experiences, don't let it stop you from applying.

Why AWS

• Inclusive Team Culture: Our employee-led affinity groups foster a culture of inclusion that empowers us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon conferences, inspire us to embrace our uniqueness.
• Mentorship & Career Growth: We continuously raise our performance bar as we strive to become Earth's Best Employer. You'll find endless knowledge-sharing, mentorship, and career-advancing resources to help you develop into a better-rounded professional.
• Work/Life Balance: We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture.

Pay

The base salary range for this position is $118,600 - $160,000 USD annually (Seattle, WA). Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location.

Benefits

• Comprehensive health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance, and optional supplemental life plans).
• Employee Assistance Program (EAP), Mental Health Support, and Medical Advice Line.
• Flexible Spending Accounts.
• Adoption and Surrogacy Reimbursement coverage.
• 401(k) matching.
• Paid time off and parental leave.

Learn more about our benefits at amazon.jobs/en/benefits.