Jobs · Marketing

Technical Product Manager

Group O · United States · Yesterday
RemoteRemoteMarketing$125k–$140k/yrFull-time

Job Responsibilities

  • Serve as a primary liaison between Marketing/business stakeholders and IT, translating business objectives into clear, actionable technical requirements and system components.
  • Partners with internal clients across Product Management, Marketing, Strategy, Sales Operations, Customer Care, IT, Engineering, Architecture, Legal, and other business functions to understand objectives and develop appropriate technical solutions.
  • Work with technical and non-technical partners to bring consumer and agent marketing strategies, products, offers, promotions, and campaigns to life.
  • Lead complex programs and projects that may span multiple business units and may not follow a repeatable framework.
  • Manage areas of responsibility within enterprise-wide IT enhancement initiatives supporting marketing campaigns, product launches, promotions, offers, and lifecycle changes.
  • Lead the implementation and ongoing lifecycle management of products, promotions, offers, rate changes, and associated system capabilities across the streaming client’s portfolio of services.
  • Manage approximately 2–4 projects quarterly while balancing multiple workstreams, stakeholders, priorities, and deadlines.
  • Translate business needs into detailed technical requirements through the creation and refinement of features, user stories, acceptance criteria, process documentation, and other requirements artifacts.
  • Define and refine complex offer attributes, variables, business rules, and technical requirements associated with marketing requests.
  • Facilitate the development and submission of technical requirements to downstream IT and catalog/configuration teams responsible for implementation.
  • Participate as a subject matter expert in solutioning discussions, helping business partners and technical teams determine appropriate approaches for achieving business objectives.
  • Partner with Architecture, Engineering, application teams, and other IT subject matter experts to evaluate technical solutions, system impacts, dependencies, and implementation requirements.
  • Support backend IT configuration and development activities that ultimately drive functionality presented through customer, agent, ordering, and other front-end experiences.
  • Partner with testing and validation teams to ensure implemented solutions perform as intended across applicable front-end experiences and business processes.
  • Gain alignment and communicate product, promotion, offer, and technical requirements across Strategy, Marketing, IT, Engineering, Customer Care/Sales Operations, Legal, and other stakeholder organizations.
  • Manage cross-functional teams through requirements gathering, solution development, implementation, validation, launch, and ongoing lifecycle management.
  • Actively participate in Agile ceremonies and quarterly PI Planning activities.
  • Utilize Agile methodologies and tools, including JIRA and/or JIRA Align, to manage requirements, dependencies, priorities, and delivery activities.
  • Conduct ongoing risk analysis, identify roadblocks and dependencies, recommend alternative solutions, and influence decisions necessary to maintain project momentum.
  • Provide continuing product surveillance and lifecycle management of established products, offers, and promotions to support organizational and financial objectives.
  • Build and maintain strong relationships with internal clients, IT partners, and cross-functional business teams while maintaining frequent communication in a highly collaborative remote environment.

Position Qualifications

  • Bachelor's degree in Marketing, Business, Information Technology, Computer Science, Information Systems, Data Science, or a related field preferred.
  • PMP, CAPM, Scrum, Agile, Product Management, or a comparable certification preferred, but not required when equivalent industry, technical, product, and stakeholder-management experience is demonstrated.
  • 5+ years of IT, technical product, product lead, delivery management, or comparable experience in a complex enterprise environment.
  • Entertainment industry experience strongly preferred, especially in video, streaming, television, telecommunications, broadband, wireless, mobility, or comparable consumer technology environments.
  • Experience working between Marketing or business teams and IT to gather, analyze, document, refine, and communicate technical and functional requirements.
  • Experience managing products, offers, promotions, services, or technical capabilities from development through implementation and ongoing lifecycle management.
  • Experience leading cross-functional requirements gathering, stakeholder alignment, technical solutioning, approval, and delivery activities.
  • Hands-on experience in Agile environments and with project or product management tools, including JIRA and/or JIRA Align.

Preferred Qualifications

  • Experience with Power BI or a comparable reporting and data-visualization tool.
  • Experience with enterprise Agile and PI Planning environments.
  • Experience analyzing and reporting market, product, operational, or performance data.
  • Experience in client-facing, internal consulting, cross-functional stakeholder, or vendor-management environments.
  • DIRECTV and/or AT&T U-verse billing, ordering, product, or system experience, or equivalent experience with comparable platforms.
  • Working knowledge of C3, STMS, Enabler, Evergent, ETM, LS-CRM, OMS, Online, Salesforce, or comparable ordering, billing, CRM, catalog, or front-end systems.
  • Advanced Excel skills, including analysis of complex data sets to support product or business decisions.
  • Working knowledge of ServiceNow and the ability to read and understand XML transactions used to validate API requests and responses.
  • Ability to quickly learn customer care, ordering, billing, product configuration, and related enterprise systems.
  • Ability to work effectively with geographically dispersed teams and operate independently while collaborating closely with the Technical Product Management team and broader partners.

Physical Requirements

N/A

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