Technical Lead 1, Analytics

Responsibilities

• Design and deploy end-to-end analytics tracking solutions across web, mobile, and single-page applications (SPAs) primarily using Tealium (and other enterprise Tag Management Systems).
• Maintain, develop, and standardize data layers and Solution Design References (SDRs) across complex, multi-brand digital properties.
• Configure tracking pixels, custom variables, and event triggers within the TMS to support complex analytics, data privacy, and marketing use cases.
• Partner closely with client engineering and web development teams to translate tracking requirements into clear, actionable technical specifications.
• Rigorously test and validate tracking end-to-end, ensuring data integrity, accuracy, and compliance across all platforms before deployment.
• Provide technical guidance to clients and internal consultants throughout the project lifecycle, from initial presales scoping and effort estimation to final delivery.
• Remotely mentor junior team members on analytics engineering practices, JavaScript, mobile app tracking methodologies, and privacy/consent management.
• Produce comprehensive technical documentation and contribute to Adswerve’s internal tracking standards and implementation best practices.
• Participate in creating technical blog posts, webinars, or case studies to help elevate Adswerve’s market presence in non-GMP analytics technologies.

Requirements

• Bachelor’s degree or equivalent hands-on experience in Digital Analytics, Analytics Engineering, or AdTech.
• 3+ years of hands-on experience implementing enterprise analytics solutions, with deep, proven expertise in Tealium (iQ / EventStream).
• Experience with additional enterprise analytics tools (e.g., Google Analytics 4, Adobe Analytics/Launch, Segment, Amplitude).
• Strong fluency in JavaScript, HTML, and CSS specifically tailored for web/mobile analytics deployment and DOM manipulation.
• Solid understanding of mobile app tracking methodologies (iOS/Android SDKs) and single-page application (SPA) behaviors.
• Excellent communication and presentation skills, with a track record of explaining complex technical concepts clearly to non-technical stakeholders.

Qualifications

• Thrive on solving complex data collection challenges.
• Specialized expertise in Tealium, data layer design, and advanced tag management.
• Experience brainstorming creative, scalable architectures for web, mobile, and app products across Google, Adobe and Amplitude.

Skills

• Technical subject matter expertise in Tealium and related technologies.
• Strong analytical and problem-solving skills.
• Ability to communicate technical concepts to non-technical stakeholders.

Benefits

Adswerve offers a comprehensive benefits package including:

• Medical, dental and vision coverage
• Paid time off including vacation, sick leave & company holidays
• Paid volunteer time
• Flexible working hours
• Summer Fridays
• “Work From Home Light” days between Christmas and New Year’s Day
• 401(k) Plan with 5% company match and no vesting period
• Health-care Spending Accounts
• Dependent-care Spending Accounts
• Employer Paid Parental Leave
• Employer Paid Basic Life Insurance
• Voluntary Life Insurance (Employee/Spouse/Child)
• Employer Paid Short & Long Term Disability
• Employee Assistance Program (EAP)
• Continuing Education Reimbursement
• Employee Referral Bonus Program
• Monthly Remote Work Stipend
• New Hire Office Equipment Reimbursement