Supervisor, Retail Media (Planning and Strategy)

About the role

The Media Supervisor, Retail Media will lead strategy, planning, and hands-on activation of retail media campaigns across key clients as well as platforms including Walmart Connect, Instacart, Roundel (Target), Criteo Retail Media, Amazon, and other Retail Media Networks (RMNs). This person will partner closely with clients to set strategy, drive activation and ensure we as a team are meeting all of the agreed upon success criteria. They will ensure excellence in measurement and optimization and provide insights into market and retail trends. As part of the role, they will integrate retail media into holistic, omni-channel strategies for major retail and CPG clients.

Qualifications

• Experience:
  • 5+ years of digital media experience, with at least 3 years in retail media campaign management (agency or client-side).
  • Hands-on experience with campaign setup, trafficking, and optimization on Walmart Connect, Instacart, Roundel (Target), Criteo Retail Media, Amazon, and other Retail Media Networks (RMNs).
  • Strong understanding of the retail media ecosystem, platform-specific algorithms, and the evolving role of retail media within omni-channel marketing.
  • Proven ability to analyze data, optimize campaigns for performance, and communicate insights to internal and external stakeholders.
  • Experience integrating retail media into broader media strategies, including paid search, paid social, and programmatic channels.
• Skills:
  • Deep knowledge of retail media platforms (Kroger, Instacart, Walmart Connect, Amazon) - including On-Platform and Off-Platform tactics.
  • Confident presenter who can command an audience and deliver strategy and results.
  • Strong analytical and quantitative skills; experience with campaign measurement and attribution.
  • Ability to manage multiple projects and priorities in a fast-paced environment.
  • Leadership and mentorship skills; experience supervising or training junior staff.
  • Strategic thinker with hands-on, detail-oriented execution abilities.
  • Proficiency in Microsoft Office suite, especially Excel and PowerPoint.
• Leadership:
  • Strong leadership and team management experience a plus, with a track record of motivating and guiding teams to success.
  • Experience with leading multi-disciplinary teams towards one common goal and deliverable.
  • Ability to collaborate with a variety of internal and external stakeholders, including senior client leadership, subject matter experts, and clients.

Pay

$75,000 - $90,000 per year