Supervisor, Paid Social Media
Mediassociates · Sandy Hook, CT · 3 wk ago
MarketingFull-time
About the role
The role of Supervisor, Paid Social Media is responsible for overseeing the strategic implementation of paid social media campaigns across various platforms. This includes managing budgets, analyzing campaign performance, and collaborating with cross-functional teams to achieve marketing objectives.
Responsibilities
- Oversee the development and execution of paid social media strategies aligned with overall marketing goals.
- Manage budget allocation and optimize spending for maximum ROI.
- Monitor and analyze campaign performance using analytics tools and provide actionable insights.
- Collaborate with creative and content teams to ensure consistent messaging and brand alignment.
- Stay updated with industry trends and best practices in paid social media management.
Requirements
- Bachelor’s degree in Marketing, Communications, or a related field.
- Minimum 3 years of experience in paid social media management or similar role.
- Strong understanding of digital marketing principles and analytics tools such as Google Analytics and Facebook Insights.
- Excellent communication and interpersonal skills to work effectively with cross-functional teams.
- Proficiency in Microsoft Office Suite and social media advertising platforms like Facebook Ads Manager, Instagram Ads Manager, and Twitter Ads.
Qualifications
- Proven ability to manage multiple projects simultaneously and meet deadlines.
- Experience in creating and executing social media campaigns that drive engagement and conversions.
- Knowledge of SEO and content marketing strategies to enhance social media presence.
- Ability to present data-driven recommendations to stakeholders.
Skills
- Strong analytical and problem-solving skills.
- Effective time management and organizational skills.
- Ability to work independently and as part of a team.
- Fluency in English.
Benefits
- Competitive salary package.
- Flexible working hours.
- Professional development opportunities.
- Health insurance benefits.
Pay
- $50,000 - $60,000 annually.
Schedule
- Full-time position.
Contact Information
To apply, please fill out the form below. For more information about the company and the position, visit our website at www.companywebsite.com.