Supervisor, Media Investment

About the role

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities across Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Digitas serves the world's leading brands through a global network of more than 5,500 employees across over 65 offices in 43 countries.

As Supervisor, Cross Channel Investments, you will provide investment leadership across all paid media channels — including TV, OOH, video, audio, social, search, display, and influencer. You will liaise with channel investment teams to ensure a consistent go-to-market approach and develop synergies with Media Strategy and Data & Analytics teams to exceed campaign KPIs. This role requires winning client trust, inspiring teammates, and skillfully juggling multiple pieces of business.

Responsibilities

• Partner with the marketplace, build relationships, and co-lead channel negotiations as needed
• Establish and maintain strong partnerships with relevant media partners in the media ecosystem (e.g., Google, Facebook, Amazon)
• Oversee the work of multiple channel specialists, managing workflow, QA process, providing strategic guidance and oversight, and ensuring operational excellence across all stages of tactical planning and buying
• Serve as a central point of contact for clients and internal teams for the client investment portfolio, with oversight from account leadership
• Speak fluently to multiple media channels, calling on deep expertise from activating one or more channels
• Work alongside Channel Teams and Media Strategy to determine how best to spend media dollars to drive outcomes with account leadership oversight
• Bring innovative solutions and out-of-the-box thinking to partners and clients
• Develop thought leadership on media marketplace evolution, ensuring delivery of strong point of view and industry knowledge
• Manage and maintain relationships with internal practice leads and full investment team
• Aid in delivering bespoke agency solutions and offerings to evolve client relationship
• Key contributor to internal budget tracker maintenance
• Maintain financial documentation required for planning and activation
• Support ATV management through Prisma
• Lead tactical plan development and recommendations, ensuring cross-channel and channel tactical recommendations ladder up to the media strategy and are backed by industry trends, competitive and media insights
• Liaise with channel teams in the creation, distribution, and evaluation of RFPs in the marketplace
• Partner with channel teams to assess proposals and negotiate pricing, added value, and more
• Create and maintain channel activations on a holistic media plan and flow chart by partner with associated details (flighting, placements, targeting, cost, etc.)
• Develop cross-channel budget shift decisioning and recommendations with assistance from senior account leadership to maximize profitability and exceed client goals
• Oversee total dollars in market, monitoring pacing and navigating over- and underspends by channel, and performance cross-channel
• Establish processes, where needed, to deliver operational excellence across buying and execution
• Work within teams to troubleshoot campaign management issues as they arise or identify when to escalate to senior account leadership while effectively partnering with cross-functional teams and senior account leadership to appropriately communicate issues with clients
• Build Prisma campaign shells and allocate approved budgets
• QA partner IOs and financial documentation

Qualifications

• Four-year college degree and five to seven years of foundation in media channel investment and activation
• Impressive understanding of the advanced video environment — deep knowledge of the landscape and pulse on rapid changes — and clear understanding of the media planning process
• Exceptional communication skills — skilled at interpreting client objectives and clearly articulating proposed media strategies and recommendations
• Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus, especially for tasks like ideation, research, or content generation

Benefits

• Medical coverage
• Dental
• Vision
• Disability
• 401K
• Parental and family care leave
• Family forming assistance
• Tuition reimbursement
• Flexible time off

Pay

Compensation range: USD $75,050.00 – USD $115,024.00 annually. The Company believes this is the pay range for this position at the time of posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.