Media Investment Supervisor – Paid Search

About the Role

If you’re a self-starter with enthusiasm for devising innovative and integrated media solutions, energized by critical thinking, conceptualizing, and brainstorming with others, and you have an entrepreneurial spirit, this role is for you. Join an agency start-up experiencing accelerated growth as a Media Investment Supervisor. You’ll expand your capabilities in a dynamic environment, managing the technical aspects of day-to-day campaign management, guiding tag management, and ensuring campaigns are set up for success. Collaborate with teams to provide strategic insight and assist Media Managers in developing and executing media plans.

Responsibilities

• Manage the implementation, execution, and optimization of digital advertising campaigns across multiple platforms.
• Lead paid search strategy and execution across Google Ads, Microsoft Advertising, and emerging search platforms (e.g., Reddit Ads, Apple Search Ads) for large accounts.
• Own search account architecture decisions: campaign structure, match type strategy, audience layering, brand vs. non-brand splits, and Performance Max / Demand Gen integration.
• Drive bid strategy across the portfolio (Maximize Conversions, tCPA, tROAS, Maximize Conversion Value, Portfolio Bid Strategies) with intuition for when smart bidding is effective.
• Collaborate with agency and client teams to develop strategic proposals that meet identified objectives.
• Monitor campaigns, identify and escalate technical issues, and build specifications for market needs requiring technical developments.
• Manage a team of media investment associates, specialists, and managers.
• Onboard new hires in agency and industry best practices.
• Provide ongoing strategic media recommendations.
• Lead client-facing calls and meetings, and host internal and external training sessions.

Requirements

• Must be located in DFW or willing to relocate.
• 5+ years of working experience in Paid Search.
• Expert-level proficiency in Google Ads (Search, PMax, Shopping, Demand Gen) and Microsoft Advertising.
• Familiarity with Apple Search Ads, Reddit Ads, or other emerging search surfaces is a plus.
• Active Google Ads certifications (Search and Measurement at minimum).
• Outstanding analytical and project management skills.
• Extreme attention to detail and ability to handle multiple projects concurrently under deadline pressure.
• Ability to work effectively with internal teams, external clients, and agency partners.
• Ability to create accurate projections based on data analysis.
• Proactive initiative and accountability for delivering accurate, timely, and insightful reports, recommendations, and POVs.
• Bachelor’s degree; Master’s degree is a plus.
• Supervisory experience.
• Experience running multi-million dollar media investments.

Position Status: Salaried Exempt