Supervisor, Digital
Horizon Media · Los Angeles Metropolitan Area · 6 days ago
HybridMarketing$85k–$100k/yrFull-time
Main Duties and Responsibilities
- Maintain strong relationships with clients and partner agencies at appropriate level, by serving as the key agency contact
- Build strategic media framework under manager’s guidance, ensuring consistency across all elements of plan development and implementation
- Lead research initiatives, identifying digital tools and resources that will aid in the consumer insight gathering and strategic planning process
- Share evolving digital media trends and opportunities with peers and clients, ensuring recommendations look to incorporate both existing media as well as emerging channels
- Supervise the development of media briefs and the strategic and tactical execution of all media buys, ensuring all strategic direction and timelines are clearly communicated to the inner-agency teams
- Oversee the accuracy and timeliness of account management and buy maintenance
- Synchronize all strategy and tactical efforts between Digital and Traditional channels
Supervisory Responsibilities
- Guide team in setting goals and project tasks & timelines, ensuring team members has challenging, level-appropriate projects and opportunities to learn new skills
- Manage performance reviews, coaching to maximize success, identifying training needs for improved performance, setting goals for career development and ensuring actions are taken
Knowledge And Skills Required
- Minimum of 5-7 years of experience developing strategic media recommendations and stewarding digital media account projects
- Primary experience in Digital Media, with high level understanding of planning, buying and activation
- Familiarity with marketing principles, analytics and concepts
- Passion for technology, with a strong understanding of the inner-workings of Digital platforms
- Proficiency in Microsoft Office (Excel, PowerPoint, Word)
- Digital media research/reporting resources
- Prior experience in a Client contact and leadership role
- Ability to deliver quality recommendations with confidence in person or over the phone to key clients
- Strong leadership and supervisory experience in terms of developing media professionals, with ability to manage a team of 1-2 people
- Adequate verbal and written communication skills; able to confidently present and “sell through” ideas both internally and to Clients