Strategy & Analytics Senior Lead, Growth

About Faire

Faire is a technology wholesale platform built on the belief that the future is local. Independent retailers around the globe collectively represent a multi-hundred-billion-dollar wholesale market that has historically been fragmented and offline. At Faire, we're using the power of tech, data, and machine learning to connect this thriving community of entrepreneurs across the globe. Picture your favorite boutique in town — we help them discover the best products from around the world to sell in their stores. With the right tools and insights, we believe that we can level the playing field so businesses can grow and local communities can thrive.

About this role

We’re looking for a Strategy & Analytics Senior Lead to own and evolve the analytics and measurement strategy for Lifecycle & CRM marketing at Faire. This is a highly visible, high-impact individual contributor role that sits at the intersection of Marketing, Product, Data Science, and Finance.

• Own the end-to-end measurement framework for Lifecycle & CRM marketing globally, spanning aggregate performance, cohort-level insights, and individual campaign evaluation.
• Act as the primary analytics thought partner to Lifecycle Marketing, Strategic Finance, and Marketing Leadership, influencing roadmap, prioritization, and investment decisions.
• Define and evolve north-star KPIs and success metrics for lifecycle marketing, ensuring alignment with broader company and P&L goals.
• Lead complex, ambiguous analytical efforts that require balancing short-term performance with long-term customer value.

What you’ll do

• Strategic Ownership & Leadership
• Experimentation & Casual Measurement
• Attribution, ROI & Forecasting
• Insight Generation & Storytelling
• Org-level Impact & Leverage

Qualifications

• 8+ years of experience in analytics, strategy, consulting, investment banking, product analytics, or business operations at a high-growth technology or marketplace company.
• Proven ability to own ambiguous, high-stakes analytical problems end-to-end and drive them to clear business impact.
• Deep expertise in marketing analytics, with experience in lifecycle/CRM measurement, experimentation, and ROI analysis.
• Strong understanding of attribution methodologies and causal inference tradeoffs in a marketing context.
• Exceptional analytical rigor — able to define metrics, size opportunities, and execute complex analyses independently.
• Advanced SQL proficiency; comfort working directly with large, imperfect datasets.
• Excellent communication and storytelling skills, with experience influencing senior leaders through data.
• Strong business and product intuition, with the ability to connect analyses to broader company goals.
• Ability to lead through influence, operate autonomously, and thrive in a fast-paced, evolving environment.

Salary Range

San Francisco, CA & New York City, NY: the pay range for this role is $185,500 - $255,000 per year.

This role will also be eligible for equity and benefits. Actual base pay will be determined based on permissible factors such as transferable skills, work experience, market demands, and primary work location. The base pay range provided is subject to change and may be modified in the future.

Workplace

• Hybrid Faire employees currently go into the office 3 days per week on Tuesdays, Thursdays, and a third flex day of their choosing (Monday, Wednesday, or Friday).
• Additionally, hybrid in-office roles will have the flexibility to work remotely up to 4 weeks per year.
• Specific Workplace and Information Technology positions may require onsite attendance 5 days per week as will be indicated in the job posting.

Why you’ll love working at Faire

• Moves fast: You'll own meaningful problems that serve customers around the globe with the agency to move fast and see your results clearly.
• Equipped to scale: We invest in what matters, including the latest enterprise AI tools, to help you work smarter and get more out of every day.
• Best in class: Our team is full of sharp, kind, and generous colleagues who care about their craft and about helping you grow in yours.
• Real rewards: Competitive pay, equity, and comprehensive benefits designed to support your life inside and outside of work.
• Belonging: We're intentional about building an environment where every Faire employee has equal access to opportunities, growth, and success.

Privacy

For information about the type of personal data Faire collects from applicants, as well as your choices regarding the data collected about you, please visit Faire’s Privacy Notice (https://www.faire.com/privacy)