Strategist II, Marketing

Responsibilities

• Lead the development, implementation, and optimization of strategic marketing campaigns and initiatives that support organizational growth, public health outreach, business development objectives, and increased brand recognition across diverse audiences and industries.
• Develop and manage marketing materials and communication assets including digital content, presentations, brochures, flyers, website content, press releases, media announcements, and promotional materials for both internal and external audiences.
• Support and maintain digital marketing initiatives including website updates, marketing automation platforms, SEO/SEM efforts, email campaigns, and social media activities where appropriate to improve visibility, engagement, and user experience.
• Manage marketing-related projects, timelines, budgets, vendor relationships, and contractual deliverables to ensure initiatives are executed effectively, efficiently, and in alignment with organizational goals and strategic marketing plans.
• Collaborate cross-functionally with leadership, operations, business development teams, clinical stakeholders, and external partners to develop accurate, audience-focused marketing content, communications, and outreach strategies aligned with organizational priorities and brand standards.
• Coordinate and support marketing activities related to conferences, trade shows, community outreach events, presentations, and educational forums, including vendor coordination, promotional materials, and stakeholder engagement.
• Monitor, analyze, and report on marketing campaign performance, audience engagement, website traffic, utilization trends, and other key metrics using data-driven insights and analytics tools to refine strategies and improve outcomes.

Qualifications

• Bachelor's Degree in Marketing, Communications, Public Relations or related field
• Required or equivalent level of additional related experience
• Three years experience healthcare marketing and/or communications programs
• Knowledge, Skills and Abilities: Microsoft Office, Experience in Social Media platforms and Adobe Creative Suite, Customer Relations Management Systems, Google Analytics, Marketing Automation platforms and other web-based technologies

Pay

$62,000.00 - $90,000.00 / yr

Schedule

Regular

Benefits

• Paid time off starting at 28 days per year, inclusive of vacation, personal/sick, and 7 Holidays
• 100% paid parental leave up to 6 weeks
• Immediate eligibility for retirement plans with employer contribution up to 9.5%
• Comprehensive medical, dental, vision plans in addition to employer paid disability and life insurance
• Comprehensive well-being programs including on-site employee fitness center located on Denver Health main campus and nationally recognized RESTORE Center
• Free RTD EcoPass (public transportation)
• Childcare discount programs & exclusive perks on large brands, travel, and more
• Tuition reimbursement & assistance
• Education, coaching, and professional development opportunities through the Workforce Development Center (WFDC) that support internal career growth and advancement pathways
• Professional clinical advancement program & shared governance
• National Health Service Corps (NHCS) and Colorado Health Service Corps (CHSC) eligible employer+ free student loan coaching and assistance navigating the PSLF program