Strategic Marketing & Communications Specialist

Position Overview

We are seeking a temporary Strategic Marketing & Communications Specialist to provide strategic leadership and hands-on execution during an organizational restructuring period for our client. This is a contract role suited for an experienced marketing professional who can assess current efforts, build and manage campaigns, and personally execute communications work. The ideal candidate is a "player-coach" - capable of strategic thinking and rolling up their sleeves to get work done. Graphic design support is available in-house; this role is focused on strategy, writing, and campaign leadership.

What You'll Do

• Audit current marketing and communications efforts and recommend improvements
• Develop and manage marketing and communications plans aligned with organizational goals
• Write press releases, articles, website content, newsletter copy, and campaign messaging
• Build and manage a media contact list; identify and pursue earned media opportunities
• Lead marketing campaigns supporting membership growth, events, and brand awareness
• Direct in-house graphic design resources and coordinate with outside vendors as needed
• Develop and manage content calendars
• Support government affairs and workforce development communications as needed

What We're Looking For

• 5+ years of experience in marketing, communications, or a related field
• Demonstrated ability to develop strategy and personally execute campaigns
• Strong writing and content development skills across channels
• Experience with media relations and earned media outreach
• Comfortable working in a small-to-mid-size organization with lean resources
• Familiarity with the construction, real estate, or trade association sector is a plus
• Collaborative style with the ability to work independently

This Role Is Not

• A graphic design role
• A membership sales or retention role - those responsibilities remain with the Membership Director
• Not included in the scope of this role are budget management, staff supervision, or executive administrative functions