STRATEGIC GROWTH MARKET INTEL AND ANALYTICS DIR

About the Role

The Strategic Growth, Market Intelligence & Analytics Director plays a pivotal role in advancing Moffitt Cancer Center’s mission by managing a highly collaborative team responsible for driving data-informed, forward-looking strategies to support clinical growth and market expansion. Reporting to the Director of Strategic Consumer and Market Insights, this role integrates institutional insights with real-time market intelligence, consumer behavior trends, and advanced analytics to position Moffitt for sustained success in an increasingly competitive and rapidly evolving healthcare environment.

Responsibilities

• Lead Strategic Market Planning and Forecasting
  • Manages enterprise-level planning to support Moffitt’s clinical growth by integrating institutional performance data with external market insights through advanced modeling and forecasting.
  • Lead the development and continuous improvement of institutional growth and capacity forecasting models.
  • Support scenario planning initiatives using historical data, planned investments, and market trends.
  • Translate forecasts into actionable service-line and geographic growth strategies.
  • Oversee modeling tools, ensuring integration of AI/ML where applicable.
• Oversee Market Intelligence and Competitive Analysis
  • Manages the collection, analysis, and synthesis of competitive, micro market trends, and consumer data to identify risks, opportunities, and strategic positioning.
  • Manages competitive intelligence programs including monitoring of market entrants and disruptors.
  • Analyze market share, referral patterns, and population health trends.
  • Utilize predictive analytics and NLP tools to evaluate market dynamics.
  • Deliver executive-ready insights to guide leadership decision making.
• Risk Simulation
  • Manage risk simulation analysis outlining possible outcomes and assess the impact of risk, allowing for better decision making under uncertainty.
  • Develop a capability to run Monte Carlo simulations for growth forecasts and significant projects with extensive capital investment and/or risk.
  • Build models of possible results by probability distribution for any factor that has inherent uncertainty and deliver results and recommendations.
• Manage Data Strategy, Analytics Operations, and Vendor Relationships
  • Oversees the governance and optimization of market data, analytics systems, and external data partnerships to ensure timely, accurate, and actionable intelligence.
  • Manage data integrity, governance, and quality assurance across all platforms.
  • Implement automation and advanced analytics solutions to improve reporting efficiency.
  • Oversee relationships with third-party data vendors and analytics partners.
  • Ensure interoperability and alignment with enterprise data systems.
• Collaborate with Leadership and Drive Organizational Influence
  • Acts as a trusted strategic advisor to senior leaders, influencing growth strategy across clinical and operational domains through data-driven insights.
  • Engages regularly with executives, clinical chairs, and operational leaders.
  • Present complex analytics in clear, actionable formats.
  • Facilitate cross-functional alignment on strategic priorities.
  • Mentor and develop high-performing team members and foster a culture of innovation.

Requirements

• Master’s Degree in Economics, Finance, Business Administration, Healthcare Administration or related field.
• Minimum of ten (10) years' experience in healthcare strategy, market planning, business intelligence, or related fields.
• Experience must include the following:
  • Minimum of five (5) years' leadership experience overseeing teams and cross-functional initiatives.
  • Data management, analysis, statistical analysis, growth forecasting, modeling, risk simulation modeling, and scenario planning.
  • Healthcare strategic and program planning in a provider setting.
  • Market data governance.
  • Advanced analytics platforms, AI and automation tools for strategic planning or analytics.

Skills

• Proven track record of team development & building.
• Strong communications skills.
• Strong internal & external customer service.
• Problem-solving ability, self-management, and initiation skills.
• Success in developing and maintaining effective working relationships in a diverse team.
• Change agent with deep expertise in healthcare strategy, market analytics, and emerging technologies.
• Advanced command of MS Office applications (Excel, PowerPoint, Word and Outlook).
• Conceptual, analytical and creative thinker; motivated self-starter.
• Broad understanding of the U.S. healthcare ecosystem.
• Experience developing and presenting findings, reports and research on complex topics to varied audiences.
• Strong facilitation skills using best practices which foster trust, collaboration, shared problem solving and accountability.

Preferred Experience

• Healthcare strategic and program planning in a provider setting (AMC experience preferred).
• Business management consulting experience.

Pay

Salary Range: $131,589.17 - $197,308.80. Salary ranges posted for this position represent the expected base pay range for the role. Actual compensation may vary based on location and a variety of job-related factors, including experience, skills, education, and internal equity among Team Members in similar positions.