Strategic Brand Manager, Adult Nutrition (HCP)
Northshore Home Health Care · Raleigh, NC · 3 days ago
MarketingFull-time
Role: Associate Brand Manager for Healthcare Professionals in the Nutrition division. Responsibilities: Lead HCP marketing operations nationwide, manage materials strategy and lifecycle, and drive growth for key products such as Similac, PediaSure, and Ensure. Qualifications: 2–5 years in brand management or analytics, Bachelor's degree in Marketing (MBA preferred), and proven experience in cross-functional leadership. Skills: Strong leadership, strategic planning, and product lifecycle management abilities to support brand growth and market presence. This role involves overseeing marketing activities, developing strategies, and ensuring effective product positioning within the healthcare professional segment.