Jobs · Business Development · Wisconsin

Strategic Account Specialist

Ashley Furniture Industries · Arcadia, WI · Yesterday
On-siteBusiness DevelopmentFull-time

Primary Job Functions And Decision-Making Ownership

Business Development & Sales Support

  • Own assigned account support activities for strategic customers, including pipeline follow-up, opportunity tracking, customer communication, and coordination of internal actions needed to advance business objectives.
  • Evaluate customer needs, pricing inputs, operational feasibility, and service requirements to recommend onboarding actions, rate setup, proposal support, and follow-up priorities tied to new or expanded business.
  • Maintain accurate CRM data, including account activity, pricing records, forecasts, contact notes, and reporting outputs.
  • Generate weekly and monthly reporting on pipeline health, customer performance, account activity, and growth opportunities.
  • Lead small-scale business development projects, including lane analysis, pricing comparisons, customer opportunity reviews, and win/loss tracking, with responsibility for findings, recommendations, and follow-through.
  • Identify, assess, and escalate new opportunities within existing accounts, underdeveloped lanes, or network gaps, including recommendations for pursuit, prioritization, or operational review.

Account & CRM Management

  • Own assigned account records and ensure customer interactions, rates, contracts, commitments, decisions, risks, and follow-up actions are documented accurately and maintained for business visibility.
  • Independently manage day-to-day customer touchpoints within assigned scope, including scheduling coordination, status updates, service questions, issue tracking, and determination of appropriate next steps.
  • Prepare account review materials, interpret performance data, identify trends or risks, and recommend action items to improve customer outcomes, account stability, and internal execution.
  • Determine when customer expectations require clarification, escalation, operational adjustment, or leadership review, and coordinate alignment between customer commitments and execution capabilities.

Operational Support (3PL Coordination)

  • Provide backup coverage and operational decision support for 3PL Coordinators during peak volume periods, PTO, staffing gaps, or elevated service events.
  • Assist with load coverage, carrier sourcing, shipment tracking, exception monitoring, and customer updates when needed.
  • Own execution-related projects that improve service, reduce cost, increase efficiency, or strengthen operational consistency, including analysis, recommendations, implementation coordination, and follow-up.
  • Collaborate cross-functionally with Customer Service, Dispatch, Transportation Operations, carrier partners, and internal stakeholders.
  • Resolve or escalate service exceptions by assessing impact, clarifying ownership, determining recovery actions, communicating updates, and ensuring appropriate follow-through.

Cross-Functional Collaboration

  • Act as a decision-support liaison between Sales, Operations, Customer Service, and Transportation teams to ensure smooth handoffs from opportunity development through execution.
  • Evaluate and recommend alignment on pricing strategy, service commitments, customer requirements, operational capacity, and execution feasibility.
  • Participate in pipeline reviews, team meetings, customer performance discussions, and recurring operating cadences.
  • Own improvements to scalable processes that increase speed, consistency, accountability, decision quality, and customer confidence across the 3PL business.

Ownership and Decision-Making Authority

  • Own assigned customer account support activities and determine appropriate prioritization based on business impact, customer urgency, revenue opportunity, service risk, and operational feasibility.
  • Exercise discretion in evaluating customer needs, service exceptions, account performance data, and internal constraints to recommend solutions, escalation paths, or corrective actions.
  • Make independent recommendations that influence account strategy, customer retention, service commitments, pricing support, operational recovery, and growth opportunities.
  • Represent assigned account priorities in internal discussions and coordinate cross-functional decisions with Sales, Operations, Transportation, Customer Service, and carrier partners.
  • Escalate matters requiring leadership approval while maintaining ownership of analysis, communication, documentation, and follow-through through resolution.

Key Performance Indicators (KPIs)

  • CRM accuracy, reporting completeness, timely account documentation, and clear ownership of assigned account actions.
  • Pipeline visibility, reporting timeliness, quality of opportunity tracking, and effectiveness of recommendations supporting business growth.
  • Support contribution to new business wins, account expansions, and customer retention.
  • Responsiveness, judgment, and effectiveness in operational support, including load coverage, issue resolution, customer updates, and escalation management.
  • Contribution to service performance, account stability, and customer satisfaction.
  • Project ownership, analytical support quality, decision support, and follow-through on assigned actions through completion.

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