Strategic Account Executive
About the role
The Knot Worldwide champions celebration and powers meaningful moments for millions around the world. This role centers on building and growing long-term partnerships with senior advertiser and agency relationships, focusing on media revenue growth, year-over-year expansion, and long-term partner retention.
Responsibilities
- Own a book of business spanning senior advertiser and agency relationships, with accountability for media revenue growth, year-over-year expansion, and long-term partner retention across your territory.
- Drive continuous revenue growth across existing accounts and net-new clients through a strategic mix of traditional media executions and bespoke, custom partnership opportunities.
- Serve as the primary strategic point of contact for your clients, orchestrating complex, multi-stakeholder engagements and designing integrated programs that map directly to each partner’s business objectives and performance metrics.
- Build executive-level relationships with decision makers and budget holders across clients and agencies, establishing yourself as a credible, indispensable advisor on their commercial strategy.
- Architect multi-product, multi-year commercial media partnerships that draw on the full depth of TKWW’s ecosystem, including premium content, high-intent audiences, proprietary data, and emerging ad products.
- Lead cross-functional teams spanning Integrated Marketing, Editorial, Data, and Product to design and deliver bespoke programs that require a level of integration and customization well beyond standard media executions.
- Identify and pursue net-new revenue opportunities within existing accounts and across your territory, using market intelligence, category expertise, and insight-led pitching to open doors at the most senior levels.
- Act as a strategic intelligence hub: translate client feedback, competitive signals, and market trends into actionable recommendations for internal product, pricing, and go-to-market decisions.
- Craft compelling pitch decks and sales assets tailored for high-impact prospecting and client meetings.
- Own revenue forecasting and pipeline strategy for your book of business, providing leadership with accurate, forward-looking visibility and proactively flagging risks and opportunities.
Requirements
6 or more years of experience in digital media, advertising sales, or a consultative B2B sales role, with a demonstrated track record of closing complex, high-value programs. Background at a leading publisher, media company, or technology or social media platform, with experience navigating longer-cycle, senior-level selling environments. Proven ability to build and grow executive-level client relationships over time, with revenue expansion and strong renewal rates as evidence of that impact. A genuine consultative mindset: you listen first, bring ideas grounded in client business challenges, and build solutions that map to measurable outcomes. Deep fluency in the digital advertising landscape, including programmatic, direct, content integrations, and data-driven targeting solutions. Experience managing sophisticated opportunity pipelines in Salesforce or a comparable CRM platform. Strong negotiation and persuasion skills across all levels of an agency or client organization. Bridal, baby, or lifestyle category experience is a plus, but not required. Willingness to travel as the role demands.
Qualifications
Deep fluency in the digital advertising landscape, including programmatic, direct, content integrations, and data-driven targeting solutions. Experience managing sophisticated opportunity pipelines in Salesforce or a comparable CRM platform. Strong negotiation and persuasion skills across all levels of an agency or client organization. Bridal, baby, or lifestyle category experience is a plus, but not required. Willingness to travel as the role demands.
Skills
- Strategic account management
- Consultative selling
- Client relationship building
- Multi-channel marketing
- Commercial media partnerships
- Revenue growth strategies
- CRM systems
- Market intelligence
- Proposal development
- Proprietary data analysis
- Emerging ad products
Benefits
The Knot Worldwide offers a comprehensive benefits package including medical, dental, retirement, and generous leave policies. Annual salary range: $80,000 USD - $120,000 USD.
Pay
Starting pay is determined based on a combination of factors which may include location/market, education, experience, skills, and other qualifications of the successful candidate.
Schedule
This role is Together@TKWW-eligible and based near one of our office hubs. You’ll be expected to work in the office two days a week as part of our hybrid work model.