Strategic Account Director
Cengage · Georgia, United States · 1 mo ago
Business Development$77k–$100k/yrFull-time
About the role
We believe in the power and joy of learning. At Cengage, our employees have a direct impact in helping learners around the world discover the power and joy of learning. We are bonded by our shared purpose – driving innovation that helps millions of learners improve their lives and achieve their dreams through education.
Responsibilities
- Lead complex contract negotiations with senior-level academic and administrative leaders, including provosts, chief academic officers, finance, and procurement collaborators
- Own the overall account strategy and forecast for each institution within the assigned territory
- Develop multi-year growth, retention, and expansion plans that align with institutional priorities and Cengage business objectives
- Strategically identify and capitalize on high-impact institutional opportunities, ensuring alignment with customer objectives and improved student outcomes
- Develop financial models and arguments that align Cengage Unlimited (CU) benefits with the institution's specific budgetary and retention goals to demonstrate the return on investment
- Spearhead new business development opportunities at an executive level through personal sales engagement, networking, market research, and targeted outreach
- Drive institutional revenue growth and CU renewals by proactively managing renewal timelines and upsell, expansion, and conversion opportunities in partnership with Solutions Specialists
- Clearly articulate the value proposition of Cengage products and services in support of institutional priorities such as affordability, equity of access, student persistence, and academic achievement
Requirements
- Bachelor's or Master's degree
- 5+ years of successful experience in educational or enterprise-level sales
- Proven ability to own and complete strategic account plans with long-term revenue accountability
- Strong background in high-level negotiations
- Strong analytical, written, verbal, and presentation skills
- Deep understanding of higher-education institutional financial and academic decision-making structures
- Proficiency with Microsoft Office and CRM platforms, preferably Salesforce