Jobs · Marketing

Staff Account Based Marketing Manager

Ladders · United States · 1 mo ago
RemoteRemoteMarketing$139k–$235k/yrFull-time

This role is remote and open to US-based candidates only. No visa sponsorship is available.

About the role

Drive marketing initiatives focused on growth, customer acquisition, brand performance, and measurable demand creation. Collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. Directly influence customer engagement, conversion performance, and revenue growth within a technology-driven environment.

Responsibilities

  • Direct the strategy and execution of targeted 1:Few campaigns for specific verticals with precise messaging
  • Evaluate the marketing technology stack to make informed build-vs-buy decisions focused on performance
  • Shift the targeting approach to better reflect the specific challenges faced by target accounts
  • Engage with Sales leadership for consistent communication and program synchronization during meetings
  • Operationalize engagement signals to optimize outreach strategies for Sales Development Representatives
  • Establish and maintain a measurement framework that links ABM activities to revenue results
  • Collaborate with Content, Design, and Sales teams for regional efficacy while managing independent strategic programs

Qualifications

  • Extensive B2B marketing experience with technical enterprise personas in a high-growth SaaS setting
  • Proficient in managing large-scale multi-tiered ABM programs, including vertical-based and programmatic strategies
  • Proven experience in aligning with Sales for shared accountability in pipeline outcomes
  • Ability to assess and implement cost-effective marketing technology, including AI-native solutions
  • Experience in tailoring account messaging using a 'jobs to be done' framework
  • Strong analytical skills with expertise in pipeline management and attribution metrics
  • Proactive approach to designing, owning, and executing strategic programs independently

Pay

$139,200 – $235,200 annually

Benefits

  • Benefits supporting health, finances, and overall well-being
  • Flexible Paid Time Off policy
  • Access to Team Member Resource Groups
  • Equity compensation and Employee Stock Purchase Plan participation
  • Funding available for growth and development opportunities
  • Generous parental leave policy

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