Sr Sales Director - Kroger Team

What You Will Do

• Own the end-to-end customer strategy, delivering annual and long-term growth plans aligned to revenue and profitability targets.
• Work with HQ cross-functional business teams consisting of brand leaders, trade marketing, consumer insights, R&D and finance to bring integrated, customer-centric solutions to market.
• Develop and execute Joint Business Plans that strengthen the P&L and create measurable value for both organizations.
• Translate strategy into compelling financial proposals, grounded in data, analytics, and category insights.
• Drive execution of customer priorities to expand brand presence and accelerate category growth.
• Leverage shopper, consumer, and market trends to identify new opportunities and competitive advantages.
• Establish clear performance metrics; continuously assess results and implement actions to exceed revenue objectives.
• Leverage best-in-class project management and resource alignment to deliver complex initiatives.
• Lead high-stakes negotiations, modeling executive influence and building trusted senior-level relationships.
• Develop, coach, and retain top talent—fostering an accountable, collaborative, and high-engagement team culture.
• Travel approximately 10%.

What We Look For

• Bachelor’s degree (MBA preferred) with 10+ years of progressive CPG experience including field sales leadership; additional HQ experience in marketing, trade, category, or sales operations is a plus.
• Proven success selling to senior executives within national accounts and developing programs that drive branded growth with large-scale retailers like Kroger.
• Strong strategic and analytical capabilities, with the ability to translate insights into clear, actionable business decisions.
• Demonstrated ability to lead, influence, and align teams in a highly matrixed organization.
• Track record of building and retaining high-performing teams through competitive drive, emotional intelligence, and a collaborative, trust-based leadership style.

What We Offer

• The base salary range for this position is $153,000 to $255,000 annually, with eligibility for a 35% annual incentive bonus based on organizational performance and car allowance.
• Comprehensive health benefits, time off programs, and retirement and financial offerings.
• CJ Schwan’s and its subsidiaries are Equal Opportunity Employers.