Sr. Product Marketing Manager, Network Leadership

About the role

This role will define and communicate product and marketing strategies that align with business goals and market demands, with a focus on T-Mobile’s primary product: the network, and the programs that strengthen customer perception of the network and drive consideration and choice.

Responsibilities

• Own the network value proposition, positioning, and messaging architecture by developing and maintaining the claims hierarchy, messaging frameworks, and positioning that define how T-Mobile communicates its network leadership across all channels and audiences
• Create product collateral including data sheets, technical briefs, and presentations to support revenue generation
• Enable sales and partners by building sales tools and training materials that improve product understanding and competitive positioning
• Deliver webinars and training sessions to diverse audiences to enhance product knowledge and adoption
• Provide market and buyer insights to inform campaign strategies focused on demand creation and reputation building
• Maintain product performance and conduct analysis to inform product adoption and provide feedback to product teams
• Also responsible for other duties/projects as assigned by business management as needed

Requirements

• Bachelor’s degree plus 7 years of related work experience OR Advanced degree with 5 years of related experience
• Acceptable areas of study include Marketing, Business, Communications, or relevant field of study
• 7+ years experience delivering successful, holistic product marketing content and collateral that can be tied to increased business revenue
• Business Acumen
• Network Positioning & Messaging
• Go-To-Market Strategies
• Data Analysis
• Market Strategies
• Messaging Strategies
• Product Marketing
• Product Positioning
• Product Promotions
• Sales Enablement
• Stakeholder Management
• Strategic Thinking
• Value Propositions

Qualifications

• At least 18 years of age
• Legally authorized to work in the United States

Skills and Abilities

• Business Acumen
• Network Positioning & Messaging
• Go-To-Market Strategies
• Data Analysis
• Market Strategies
• Messaging Strategies
• Product Marketing
• Product Positioning
• Product Promotions
• Sales Enablement
• Stakeholder Management
• Strategic Thinking
• Value Propositions

Benefits

T-Mobile offers a comprehensive benefits package that includes:

• Medical, dental, and vision insurance
• A flexible spending account
• 401(k)
• Employee stock grants
• Employee stock purchase plan
• Paid time off and up to 12 paid holidays
• Paid parental and family leave
• Family building benefits
• Back-up care and enhanced family support
• Childcare subsidy
• Tuition assistance
• College coaching
• Short- and long-term disability
• Voluntary AD&D coverage
• Voluntary accident coverage
• Voluntary life insurance
• Voluntary disability insurance
• Voluntary long-term care insurance
• Mobile service & home internet discounts
• Pet insurance
• Access to commuter and transit programs

Pay

The pay range above is the general base pay range for a successful candidate in the role. The successful candidate’s actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay will vary within this range.

Schedule

Travel Required: Yes

DOT Regulated

No

Safety Sensitive Position

No